NewswireToday - /newswire/ -
Jasper, GA, United States, 2011/10/19 - DesignersBF (a division of Content Creations) is offering downloads of “The Press Release Has Gone Global” for a limited time - DesignersBF.com.
Press releases have come a long way in recent years and DesignersBF.com is offering a free eBook to teach the basics of digital distribution. By using a digital press release, small businesses can reach larger audiences without spending too much money. In the past, press releases were only written for journalists. It was up to them to decide whether your release was important enough to be printed. The format for writing a press release was very rigid and if it wasn’t strictly followed the reporter would never read it. Because of this and the fact that reporters are very busy, few press releases ever showed noticeable results. With the advent of the Internet an article style press release became popular for digital distribution. People were no longer dependant on reporters to print their copy. They could distribute it on company websites, press release websites, company newsletters and forums just to name a few.
“I think all business owners should be familiar with how to write a press release!” says Tom Johnson, design copywriter and owner of DesignersBF,“It is an extremely valuable business tool so I created a book to show people the basics of writing and distributing an article style release.”
“The Press Release Has Gone Global” includes:
• An overview of press releases;
• The difference between a traditional and a article style release;
• An example of a traditional release;
• An example of an article style release;
• Do’s and don’ts of writing a release;
• Various ways to distribute a press release.
Designers Best Friend (designersbf.com) is a division of Content Creations, founded by Tom Johnson. After years spent as a general copywriter, Tom found that he did his best work for designers and they tended to be his most loyal clients. So, he created designersbf.com to specialize in providing website designers, graphic designers and advertising agencies professionally written copy that would match the quality of their design. The website is also a resource for designers and business owners that want to try their hand at writing their own copy for marketing materials. There are educational eBooks, videos and reports available in the free materials section that teaches the basics of design copywriting.