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NewswireToday - /newswire/ -
London, United Kingdom, 2011/09/19 - The next briefing in the Emerging Markets Growth Series will focus on Eastern Europe (Poland and Russia) and will take place on Tuesday, 27 September.
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Frost & Sullivan's Global President and Managing Partner Aroop Zutshi was interviewed live on CNBC. He discussed why it is so critical for companies to look for investment opportunities in emerging markets in order to encourage growth.
Mr Zutshi appeared on CNBC's business programme "Squawk Box" where he highlighted a number of strategic pointers that would enable industries and sectors to flourish in the next generation powerhouse economies.
"Emerging markets grow at least three times faster than developed markets, and 75 percent of them have twice the GDP growth of leading developed markets. In 2010, 88 out of the Fortune Global 500 companies were from emerging markets," Mr Zutshi said.
Answering a question on why companies should also start looking beyond BRIC, Mr Zutshi said: "There are incredible opportunities for companies to grow. Mexico, Argentina, Vietnam, Indonesia, Nigeria and South Africa are the next countries on the horizon that will show outstanding opportunities. It is time for companies to enter these markets."
Mr Zutshi also highlighted the key reasons why emerging markets offer excellent potential which goes beyond low cost manufacturing and resources. Tectonic shifts in demand and demographics definitely drive FDI inflows in emerging markets.
When asked about growth potential for Africa, Mr Zutshi commented: "We believe that the African economies, which are also growing quite aggressively, offer very good opportunities in the long term. If we look at their growth rate, which was between 7 to 8 percent during the last five years, I believe they will continue to grow during the next five to 10 years". "It is important that companies start looking at these markets and evaluate them now, so they are ready when these economies take off," concluded Mr Zutshi.
The next briefing in the Emerging Markets Growth Series will focus on Eastern Europe (Poland and Russia) and will take place on 27 September 2011. To attend the upcoming briefing, please send an email to Chiara Carella, Corporate Communications, chiara.carella[.]frost.com with your full contact details.
About Frost & Sullivan
Frost & Sullivan (frost.com), the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEOs Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents.
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chiara.carella[.]frost.com 
