NewswireTODAY - /newswire/ - Los Angeles, CA, United States, 2011/06/07 - Lice removal service, Hair Whisperers, launches the Is it Lice mobile app for iPhone / iPod touch with their marketing team at Kazu Agency. parents and school nurses can now learn how to detect head lice and find lice removal services in their area.

Hair Whisperers, a leading head lice removal service in Southern California, and marketing experts Kazu Agency, announce the launch of the Is it Lice App for iPhone and iPod Touch for immediate download in the iTunes App Store.

The Is it Lice App is the first application designed to assist parents with a crucial step in the lice management cycle, detection. With step-by-step instructions, photos and video, the App is an essential tool for parents who need to identify lice and nits.

The Is it Lice iPhone App offers other functionality including:

• Information – Instructions, actual size photos of lice and eggs on and off hair;
• Instruction - Video demonstration of how to check and diagnose lice or nits;
• Links - Details on what to do if you find lice and how to treat it;
• Resources –Direct connection to a lice removal service in user's area.

"Each year schools and camps send letters home telling parents to check their kids for lice, but they have no idea what they are looking for," said Hair Whisperers owner Amy Goldreyer. "If they miss the signs of head lice and continue sending their kids to school, the problem spreads."

Hair Whisperers (hairwhisperers.com) has offered non-toxic lice removal services since 2006 and strives to educate parents and reduce the stigma often associated with the diagnosis of head lice. Goldreyer adds,"Lice is not a sign of poor hygiene. The fact is, lice is rampant in schools across America, but once detected can be removed. Now, for the first time, the "Is it Lice" App demystifies detection of lice and puts an easy-to-use tool in parent's hands.

The Is it Lice App for iPhone and iPod Touch is currently available for purchase from the iTunes App Store for $2.99.

Agency / Source: KAZU Agency, Inc.

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