NewswireToday - /newswire/ -
Boston, MA, United States, 2011/01/04 - Hit Rate Solutions expects telemarketing outsourcing to grow in 2011. The heightened expectations are driven by improving economic forecasts and empirical evidence.
Hit Rate Solutions, a telemarketing outsourcing company, said that it expects its outbound services to grow in 2011. The company is forecasting accelerating revenue growth based upon both empirical evidence and heightened economic expectations in the United States.
Renowned Moody’s economist Mark Zandi recently raised his economic expectations for economic growth, including an increase in forecasted GDP growth to 3% in the 4th quarter of 2011, increasing to 4% in 2012.
He also expects unemployment to fall below 9% by the 4th quarter of 2011, decreasing to 7% by the 4th quarter of 2012. The unemployment rate in the US is critical to business process outsourcing, as it directly corresponds to the supply of labor in the US. The economic slowdown of the past two years has led to a glut in supply of domestic telemarketers.
Hit Rate Solutions is already noticing the effects of an improving economic picture. According to HRS Marketing Consultant Adam Shore, orders have risen steadily over the past couple of years, but interest appears to be growing rapidly. “The end of December is usually a slow period for our industry. The surge of inquiries we have seen bodes well for 2011.” The number of quote requests has corresponded with a spike in website traffic.
Shore expects call centers to directly benefit as companies sharing economic optimism will begin to spend more on services such as outbound telemarketing as a means to reach out to customers and attract new business.
Hit Rate Solutions provides outbound telemarketing, appointment setting, as well as lead generation, qualification, and verification services from call centers in the Philippines.