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NewswireTODAY - /newswire/ -
Princeton, NJ, United States, 2010/10/29 - Brian Loew, CEO of Inspire, will be a featured speaker at the DTC 2010 Fall Conference, “Marketing to the Digital Consumer – A Healthcare Perspective.” Princeton, NJ-based Inspire creates safe, moderated online patient support communities.
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The two-day conference will feature case studies and research on the latest in digital and social marketing trends for DTC (direct to consumer) professionals.
Loew’s presentation is titled, “How Online Patients are Transforming the Doctor-Patient Dialogue.” A regular speaker at e-health and pharma marketing conferences, Loew recently spoke at Health 2.0 conference in San Francisco.The DTC conference, sponsored by DTC Perspectives, will take place Nov. 10-11, at the Sheraton Parsipanny Hotel in Parsippany, NJ.
Princeton, NJ-based Inspire (inspire.com) creates safe, moderated online communities, organized by medical condition, for patients to share information and to support each other. Inspire builds and manages these communities in partnership with more than 70 national patient advocacy and support organizations. Among the organizations are the National Osteoporosis Foundation, the Ovarian Cancer National Alliance, and the Asthma and Allergy Foundation of America.
Inspire partners with nonprofit organizations to create -- from scratch, or from an existing online forum -- a secure, moderated community. Inspire works with its partners to promote the online community and to add members. Members have ability to set stringent privacy controls. There are more than 100 Inspire communities and 150,000 members.
DTC Perspectives is a leading source for new ideas for people who are leading, creating and implementing DTC communications.
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john[.]inspire.com 
