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NAVTEQ, the leading global provider of maps, traffic and location data enabling navigation, location-based services and mobile advertising around the world has announced significant advances in the data and technology needed to deliver fast and accurate traffic information to French drivers.
By expanding coverage of the French road network by over 400%, the NAVTEQ Traffic service can now provide information on all the country’s motorway and main connector roads. This additional coverage will mean drivers can get even more accurate Estimated Times of Arrival and a broader choice of re-routing options.
“The use of probe data as a key source allows us to expand coverage at a very fast rate,” explained Andreas Erwig, head of product management for NAVTEQ Traffic, Europe. “NAVTEQ is rapidly emerging as a leader in GPS probe technology which was already proven by our recent major coverage expansion in Germany for example.”
GPS probe data is collected anonymously from devices such as mobile phones, personal navigation systems and fleets of commercial vehicles as they travel the roads. The data is aggregated with other sources and verified for quality – which provides further assurance that individual consumer privacy is protected.
The information is delivered via XML which is much faster than free RDS services and enables more frequent transmissions - which in turn means data is more up-to-date.
"We believe we have the industry's most sophisticated and comprehensive data collection technology,” added Erwig, “and we can therefore generate traffic reports which are compiled quickly, transmitted frequently and are continuously fresh, not only in France but across Europe."
NAVTEQ Traffic spans across 13 European countries* providing consistent and seamless traffic information based on data from an unmatched portfolio of sources including; millions of GPS probe data points per month in France (billions globally); a vast sensor network; and event-based data collected from bodies such as the police force, emergency services and road charge organisations etc. This combination of sources adds context to the traffic data by, for example, enabling NAVTEQ to provide information not only on which roads are slow, but also why there is a hold-up.
* Austria, Belgium, Denmark, Finland, France, Germany, Italy, Luxembourg, The Netherlands, Norway, Sweden, Switzerland, and the United Kingdom
About NAVTEQ
NAVTEQ (navteq.com) is the leading global provider of digital map, traffic and location data that enables navigation and location-based platforms around the world. NAVTEQ supplies comprehensive digital map information to power automotive navigation systems, portable and wireless devices, Internet-based mapping applications and government and business solutions. The Chicago-based company is celebrating its 25th anniversary in 2010, proudly supported by approximately 5,000 employees located in 211 offices in 48 countries.
NAVTEQ and NAVTEQ Traffic are trademarks in the U.S. and other countries. All rights reserved.
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stella.smith[.]navteq.com 
