NewswireToday - /newswire/ -
Sydney, New South Wales, Australia, 2010/07/28 - Learn how to use Google Analytics and Google Website Optimizer in a series of seminars presented by Mangold Sengers, the first company outside the USA authorised by Google to present Google Analytics Seminars for Success.
Businesses, government departments and non-profit organisations wanting to get the most out of their website and online marketing can learn how to use Google Analytics and Google Website Optimizer in a series of seminars presented by Mangold Sengers, the first company outside the USA authorised by Google to present Google Analytics Seminars for Success.
Seminar Leader, Benjamin Mangold Analytics Director at Mangold Sengers, is a Google certified expert.
Seminars for Success follow Google's own best practices from set-up through to advanced features and techniques. People in non-technical and technical roles in marketing, sales, business development, ecommerce, digital strategy, web content and web development will learn how to measure and increase leads and conversions.
Google Analytics Seminars for Success will take place on August 5th and 6th in Melbourne [12th and 13th August in Sydney] and provide businesses ranging from sole traders to corporations, government departments and non profit organisations, with practical training on how to capture the website data they need and use it to turn visitors into customers or supporters.
Google Website Optimizer Seminars for Success on August 9th in Melbourne [16th August in Sydney] will show participants how conversion optimisation works by testing different landing page designs, forms and calls to action to increase conversions for a wide variety of sales and marketing goals.
Mr Mangold said “This is a great opportunity for anyone with a website or involved in online marketing to learn how to get the most out of Google tools. The techniques and tips I present in these seminars are built around my own real world experience helping all sorts of clients improve their results, results are what it’s all about.”