NewswireToday - /newswire/ -
Nottingham, Notts, United Kingdom, 2010/06/24 - Serif (Europe) Ltd, the UK’s leading independent design, publishing and creative software developer, announces its partnership with global crafts supplier American Crafts.
Serif (Europe) Ltd is delighted to announce its partnership with global crafts supplier American Crafts, which will see fifty of its premium designed kits featured on DaisyTrail.com in the summer. American Crafts has transformed a selection of its popular physical products into downloadable digikits ready for the launch in July.
DaisyTrail is the dedicated online community for scrapbooking fans, ranks among the top scrapbooking websites in the world, and is used alongside Serif’s award-winning software, Digital Scrapbook Artist 2. The online shop hosts a vast range of digital kits which are full of high-resolution themed embellishments, materials, background papers and lots more.
Gary Bates, Managing Director at Serif, says he’s absolutely thrilled to feature American Crafts on DaisyTrail. “Their high-quality designs will offer even more choice and variety in the DaisyTrail shop. We’re really looking forward to seeing the reaction to the kits and are confident DaisyTrail fans won’t be disappointed.”
Jeff Mitchell, President at American Crafts, says he’s equally excited to offer his company’s fresh and stylish designs to digital scrapbookers. “Serif makes powerful software that’s really easy to use,” said Mitchell. “When we saw it, we were immediately interested in partnering with them. We hope DaisyTrail followers will enjoy what American Crafts has to offer.”
Coinciding with the release of Digital Scrapbook Artist in October 2008, Serif unveiled DaisyTrail®, the online social scrapbooking network for scrapbookers and crafters to share their designs with family and friends, and to exchange creative tips with others. Thousands of users have uploaded their scrapbook designs created in Digital Scrapbook Artist and other digital scrapbooking software. Digital Scrapbook Artist 2 was released in January 2010 with new features such as Stencils, Blend Modes and the PhotoLab. The second version continues to make advanced digital scrapbooking easy and accessible for everyone, with unparalleled value for money.
Serif (serif.com | serif.co.uk) is the publisher of the award-winning software range that includes PagePlus®, PhotoPlus®, DrawPlus®, WebPlus®, AlbumPlus™, MoviePlus®, PanoramaPlus™ and Digital Scrapbook Artist® and more. Founded in 1987 with the aim to develop low-cost alternatives to high-end publishing and graphics packages, Serif has been repeatedly praised for its powerful yet easy-to-use software which has put professional effects and demanding publishing tasks within the reach of ordinary PC users around the world. Now with over 6.5 million customers worldwide, Serif has over 230 employees at its head office, development and European sales centre in Nottingham, UK and its North American sales operation in New Hampshire, US.
About American Crafts
With an ever-expanding range of crafting supplies, American Crafts has created fresh and stylish products since the early 1990s. In addition to digikits available via Serif’s DaisyTrail scrapbooking network, American Crafts offers a complete range of physical scrapbooking and cardmaking products. These products include Thickers™, AC Cardstock™, This To That Adhesives™, patterned paper, albums, unique pens and markers, premium ribbon, Remarks™ stickers, Minimarks™ rub-on transfers and other embellishments that always rank as customers' favorites.