NewswireTODAY - /newswire/ - Fort Wayne, IN, United States, 2010/05/18 - Desiar (pronounced Des-E-air) is a luxury eyewear brand that has been custom made for celebrities only until now.

Desiar Eyewear, maker of hand crafted luxury eyewear, launched the first line of eyewear to place Swarovski crystals on the actual lenses of the sunglasses.

From first being seen by millions in the summer of 2008 on the face of Soulja Boy Tell 'Em in the Marco Polo music video to the BET Music Awards to My Super Swag 18 and numerous live shows, Desiar Eyewear has made the first line of sunglasses with Swarovski crystals on the lenses commercially available.

Desiar (pronounced Des-E-air) is a luxury eyewear brand that has been custom made for celebrities only until now. The name Desiar is commonly pronounced and mistaken for the word “desire” which is where the brand's name is derived.

Each pair of Desiar frames requires the highest quality materials and is hand assembled and hand polished. Desiar Eyewear (desiredesiar.com) is produced with authentic Swarovski crystals that are individually handset onto the lenses. Each pair of frames is then subject to stringent quality control methods to produce only the highest level of quality. We take these precise measures to ensure each pair of Desiar Eyewear is a product we firmly stand behind along with delivering a unique piece of eyewear to our customers.

Those who are seen wearing Desiar Eyewear only wish to embody the highest quality of a premium luxury eyewear company.

For more information about Desiar Eyewear or the Desiar Swarovski collection email info[.]desiredesiar.com or call.

Agency / Source: Desiar Eyewear

Availability: All Regions (Including Int'l)

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