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Virtensys and Zycko Sign EMEA Strategic Distribution Agreement - Virtensyshas commited to partnering with distributors to support its continued growth across EMEA. Zycko will distribute Virtensys' award-winning I/O virtualization products to the EMEA markets
Virtensys and Zycko Sign EMEA Strategic Distribution Agreement


NewswireTODAY - /newswire/ - London, United Kingdom, 2010/04/28 - Virtensyshas commited to partnering with distributors to support its continued growth across EMEA. Zycko will distribute Virtensys' award-winning I/O virtualization products to the EMEA markets.

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Virtensys™, Ltd, a leader in next-generation I/O solutions for datacentres, today announced a new strategic agreement with Zycko to distribute its award-winning I/O virtualization products , to the EMEA market. Under this agreement, Zycko will drive Virtensys’ channel expansion in the region and build on the strong customer demand across various vertical markets. With a network of specialist resellers, systems integrators and service providers, Zycko will meet the growing need for I/O virtualization from end-users to lower their datacenters’ power consumption and hardware costs whilst dramatically simplifying servers’ provisioning and management.

This announcement highlights Virtensys’ commitment to partnering with distributors with the right levels of expertise to support its continued growth across EMEA. Virtensys recently revealed details of its EMEA channel partner program, offering strong margins, financial incentives, lead generation, and extensive technical training and sales support.

“We are extremely pleased to welcome Zycko as a distribution partner, as the company has an excellent pedigree in deploying solutions to customers in our target markets,” said Paul Klinkby-Silver, Vice President, EMEA. "Our partnership with Zycko will help us meet the increased demands for I/O virtualization products and accelerate our growth across EMEA. We see our channel partners as an integral part of our go-to-market strategy and are investing heavily in this area, providing them with the right training and marketing and sales tools needed to support their activities.”

Zycko is an award-winning distributor for some of the leading global IT vendors and operates from 12 offices across four continents, employing more than 250 staff. With its history engrained in delivering networking and data centre solutions, Zycko has a network of 3,000+ reseller, systems integrator and service provider customers to deliver best-in-class open-system convergent solutions to customers around the world.
"We have seen a strong demand for I/O virtualization switch solutions because of the way in which the technology helps IT managers overcome I/O bottlenecks and increases in costs and management complexity," said David-Galton Fenzi, Group Sales and Marketing Director, Zycko. "Customers can deploy the Virtensys I/O virtualization switches right away in their traditional or virtualized data centers without any changes, allowing them to substantially reduce energy requirements and costs whilst simplifying servers and I/O management.”

Virtensys products are available immediately through Zycko and its reseller partners.

About Virtensys IO Virtualization Products
VIO 4000 switches are the first products on the market to consolidate, virtualize and share the major types of server networking and storage I/O adapters without requiring any changes to be made to the servers or networks. The VIO-4000 series eliminates the network and storage access layer switches and cables from the rack and attaches to each server using a single PCI Express® (PCIe) cable that connects directly to the server-native PCIe bus, thus removing the need to deploy any new network in the data center. The VIO 4000 switches deliver the full connectivity bandwidth to servers and reduce I/O power consumption, equipment costs and server management complexity and expenses by more than 60 percent. This results in providing servers with the best price/performance and lowest energy consumption for accessing local area networks and storage infrastructures using traditional and emerging technologies including Ethernet, Fibre Channel, FCoE, iSCSI and SAS/SATA.

The VIO-4000 series won 6 awards including the best of New Technology award at VMworld2009, the Techworld Virtualization Product of the Year for 2009, and have been named one of CRN’s Top 20 Storage Products. The series was also chosen by Storage Magazine and as a 2009 Product of the Year finalist in the Storage Networking Equipment category.

About Virtensys Ltd
Virtensys ( develops industry-leading, patented PCI Express®-based I/O virtualization technologies for servers and storage platforms, revolutionizing the way I/O infrastructures are deployed and used in data centers, and delivering significant improvements in I/O utilization, cost, performance, power consumption, and management. The deployment of the IOV switches is totally non-disruptive and dramatically reduces IT complexity and expenses. The company was founded in December 2005 by leading technologists in the fields of high-performance switching, networking, and systems design, and is backed by several premier technology venture capital firms.

About Zycko
Zycko ( is a value-add distributor of best-in-class convergent IT infrastructure solutions through a channel of resellers, systems integrators and service providers.

Zycko is privately held and has been profitable since inception in 2000, when the company’s original charter was to market data networking accessories to resellers as a wholesale distributor. Zycko now employs over 250 staff, serving over 3000 resellers around the world from twelve offices on four continents. The company enjoys an annual turnover of more than $180m.

Zycko’s provision of best-in-class IT products and logistics management is supported by true value-add professional services - such as pre-sales expertise, technical support, custom configuration, an industry leading accredited training program, and in house marketing support. These vital services and support enable our customers to quickly deliver profits and invest in new market opportunities, allowing them to differentiate in a crowded market. Zycko is the channel partner of choice.

Zycko’s strategic partner base includes world-class companies such as Asigra, Eaton, Exagrid, FalconStor, Force10, Hitachi Data Systems, Huawei-Symantec, Intransa, Isilon, Lifesize, Powerdsine, ProLabs, SmartOptics, Spectra Logic, Riverbed, USystems, Falconstor and Xsigo.

The Virtensys name and logo are trademarks of Virtensys, Ltd. All other trademarks are the property of their respective owners.

Stephen Dunne
AxiCom U.S.
U.K. and EMEA
T: +44 208 392 4094
E: stephen.dunne[.]

Robert Napaa
Virtensys, Inc.
T: (650) 814-4883
E: napaa[.]

Paul Klinkby-Silver
Virtensys, Ltd.
U.K. and EMEA
T: +44 (0)7770 522864
E: pks[.]

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Virtensys and Zycko Sign EMEA Strategic Distribution Agreement

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