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InQuira, a leading provider of enterprise knowledge solutions, today announced the launch of the industry’s first knowledge-powered sales enablement application—InQuira Sales Intel. The new application, built on InQuira’s market-leading knowledge platform, empowers sales teams with the intelligence they need, when they need it, to boost lead conversion and sales productivity across the entire organization.
InQuira Sales Intel integrates, out of the box, directly into the desktops of the most widely used CRM and sales force automation software suites—specifically Oracle and Salesforce.com—and maps to an organization’s existing sales processes and methodologies. Unlike other sales enablement applications that essentially organize sales collateral on corporate intranets, InQuira understands how sales people work and consume information and delivers knowledge accordingly—in a way that is easy to digest, and only when it is needed. Taking a unique process-centric approach to sales enablement, InQuira Sales Intel proactively delivers contextual and personalized sales assets tailored to every stage of the sales process, from lead qualification and first contact, through the close of a deal.
“Today’s selling environment requires a new level of sophistication: sales cycles have become more complex; product offerings are more diverse; and distribution channels are more fragmented than ever before,” said Michael Murphy, CEO of InQuira. “It’s increasingly common in business for a small minority of the top salespeople to produce a majority of the revenue. InQuira Sales Intel arms sales teams with the best available information for any phase of a sale, coupled with the best practices and expertise from the top performing reps so that every sales person can perform at their best.”
The new sales enablement application builds on InQuira’s core strengths in customer service applications used by some of the world’s leading brands, including Apple, Nokia and Yahoo. It is the natural extension of InQuira’s vision to knowledge-enable the enterprise, and leverages InQuira’s enterprise-grade knowledge platform capable of scaling to support even the largest, global sales forces.
Sales Intel incorporates InQuira’s powerful semantic search technology to ensure that a company’s sales force can immediately find the most current, relevant and valuable information. With intelligent and dynamic response, InQuira ensures all searched-for information is then presented in a personalized and interactive manner, such as a wizard to generate price quotes, FAQs to help qualify an opportunity, or case studies to understand product viability.
The application also features powerful social tools, such as a team center or micro-site for each opportunity, that facilitate collaboration among partners and even the prospect, and dedicated forums that promote internal sharing of best practices across an organization and its channel partners.
Analytic dashboards and reports within Sales Intel complete the solution and help organizations better understand their sales enablement needs, most valuable assets and knowledge gaps, and top contributors and users, based on actual use data. This feedback loop gives marketing the insight to focus resources resulting in higher quality, more valuable sales tools.
About InQuira
InQuira Inc. (inquira.com) is a leading provider of enterprise knowledge solutions that connect people to the answers they need. Companies around the world rely on InQuira solutions to increase customer satisfaction and loyalty with personalized interactions through Web self service, agent-assisted contact centers, and knowledge intranets. InQuira was founded in 2002 and is headquartered in San Bruno, California.
© 2010 InQuira, Inc. All rights reserved. InQuira is a trademark of InQuira, Inc. All other trademarks mentioned in this document are the property of their respective owners.
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