NewswireToday - /newswire/ - London, United Kingdom, 2010/04/23 - SoMuchCheaper is revolutionizing the concept of bidding sites by introducing the concept of skill shopping, making it easier for online shoppers to find a genuine bargain.

SoMuchCheaper.com, a new online auction and shopping website, have raised the bar for internet auction sites by introducing a concept called “skill shopping”, an innovative new way for bargain hunters to bid on a broad selection of products to get the best prices. While the basic concept of the site is similar to other reverse auction sites – you purchase credits, which are used to reveal the current price of an item – skill shopping allows users to purchase the item at any time, without having to wait until the end of the auction.

Skill Shopping is a vast improvement on tradition auction site models for many reasons. Other sites inevitably see a flurry of bids during the closing seconds of an auction, and users are often frustrated to find that their bids were wasted when someone else manages to click the bid button a fraction of a second later to win the item.

By contrast, the idea of Skill Shopping means that any user can purchase an item they want at any time. Once a user has revealed the price of an item they can quickly and easily compare that price against that offered by other retailers, allowing them to make an educated purchase when the price seems sufficiently cheap. Each time a user reveals the price the item gets even cheaper. Waiting too long may allow other bidders to get to it first, so the savvy shopper can get great discounts by using their shopping skills to buy at the right time.

The site lists an array of products in dozens of categories, including cars and motorbikes, electronics, jewelry, toys, video games and travel vouchers. Discount shoppers can register with the site at no cost, purchase a number of credits and then browse the various categories or perform a search for their desired item.

The ability to purchase an item instantly also means that the site is a practical way to shop online. Finding a bargain is not based on chance, and there is no need to wait days for an auction to end before your item ships.

Somuchcheaper.com also features online rewards and a referral system, allowing users to earn free credits the more they shop.

With a “cheaper than retail” guarantee and pioneering Skill Shopping as a fairer way to find a bargain, SoMuchCheaper.com looks set to position itself as a leader in internet auction sites.

Written by / Agency / Source: Angela Neal Media

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