NewswireTODAY - /newswire/ - Arlington, VA, United States, 2010/04/13 - Former M&A deal-making veterans unveil ExitCurve.com, an innovative performance-based marketing platform designed to facilitate the match making process between companies and M&A advisory firms.

A team of former investment bankers, corporate development executives and private equity professionals today unveiled ExitCurve.com, a provider of educational content and investment bank connectivity solutions for ambitious companies contemplating M&A and financing transactions.

"After spending more than six years in the investment banking M&A world, I noticed that many mid-sized companies lacked the know-how to successfully execute on their M&A and financing initiatives. Many of these same companies were also having mixed experiences with investment bankers, and needed a fully transparent way to connect with relevant M&A firms where industry experience and prior client feedback is front and center” said Ben Patel, Managing Partner at ExitCurve. “We’ve been able to address both these needs while at the same time offering investment banks a unique performance-based marketing venue to build their brand and accelerate deal flow.”

In today's competitive M&A environment, investment banking firms need a cost-effective, rapid ROI solution to build brand awareness, touch more prospects and generate qualified leads. Investment banking firms are engaged in less than 20% of all M&A deals brought to market, barely scratching the surface of the 20,000 companies that contemplate M&A each year. Expensive traditional brand marketing tactics simply don't work. All too often, the most qualified firms based on previous deal and industry experience don't even have a chance to pitch prospects due to a lack of their brand awareness.

Our innovative performance-based marketing platform is designed to facilitate the match making process between companies and investment banks, offering M&A firms unprecedented access to companies evaluating strategic alternatives. We help investment banks successfully build and manage their brand by more effectively marketing: closed deals, service offerings, client reviews and feedback, thought leadership, news releases, upcoming events and geographic locations.

ExitCurve is backed by FarShore Ventures, an early-stage investor and venture-enablement firm.

Agency / Source: ExitCurve

Availability: All Regions (Including Int'l)

Traffic Booster: [/] Quick NewswireToday Visibility Checker

Distribution / Indexing: [+]