AdBidCentral, the pioneering futures marketplace for digital advertising, today announced the addition of Vincent Obermeier, Tremor Media Executive, to its Strategic Advisory Board.
AdBidCentral’s platform enables financial hedging capabilities for media buyers and sellers through the use of futures contracts on guaranteed digital inventory. A growing roster of leading publisher sites, inclusive of top -100 rated on comScore, provide a daily reach of over 3M US uniques to leading advertisers and brands through the AdBidCentral marketplace. Futures inventory is BOTH guaranteed and fully transparent, and as granular as to site, page and position-specific levels.
AdBidCentral Founder & CEO, Vivek Veeraraghavan commented, “The team and I at AdBidCentral are pleased and excited to have Vincent join us as an advisor. His entrepreneurial experience in assisting the build of Tremor Media from scratch as well his prior experiences and insight from DoubleClick are deeply respected both here and within the media industry overall.”
About AdBidCentral Inc.
AdBidCentral (AdBidCentral.com) is the pioneer futures marketplace for buying, selling and hedging digital advertising media. Using patent pending technology, marketplace participants can seamlessly manage the end-to-end media buying and selling processes for future guaranteed premium inventory. Founded in late 2006, AdBidCentral's futures market reaches over 3M daily guaranteed uniques on brand-name and niche sites alike.
About Tremor Media Inc.
Tremor Media (tremormedia.com), the leading online video monetization platform, provides brand advertisers with in-stream and in-banner video advertising solutions on top-tier publisher sites with a combined 169.8 million uniques, reaching 82.5% of internet users. Tremor Media’s innovative video ad formats, advanced targeting, and industry-leading measurement tools enable advertisers to deliver efficient, scalable, and engaging video campaigns with measurable impact.
In addition, Tremor Media’s Acudeo® technology provides publishers with a full suite of products and services to monetize streaming video and maximize ROI. Acudeo delivers the industry’s most flexible and easy-to-use ad policy management tools and provides access to the industry’s leading revenue sources including turnkey integrations with all major video ad networks, ad serving, and video analytic technologies. With Tremor Media’s Acudeo technology, publishers can achieve maximum revenue while retaining total control and flexibility over their advertising inventory.
Tremor Media Inc.