The event will give Arab startups the chance to present their newly developed products and launch it, in order to get good outreach to target customers and gain access to both investors and media.
ArabCrunch- a blog dedicated to profiling Arab originated startups and established companies, and DART- the student entrepreneurship society at Princess Sumaya University for Technology (PSUT) one of the major programs at the of Queen Rania Center for Entrepreneurship (QRCE) are organizing the 1st ArabCrunch DEMO, which is a regular event that is planned to be the Arab world's launchpad for emerging technologies. This event will take place on the 23rd of February in Amman, Jordan at the Princess Sumaya University for Technology and will include keynote speaking remarks form top regional and world class technology and e-marketing experts. It will be followed by a networking reception to ignite new relationships that can help the attendance in their business and to further deepen knowledge sharing.
The event is organized as an effort to bring enthusiasm to newly launched companies and products, find great Arab innovation, spot technology trends, and learn from the experiences of emerging startups, current corporate players and from the expertise of world class keynote speakers.
Gaith Saqer the founder and editor of ArabCrunch summarized the importance of the demo event "Unlike their western counter parts, Arab tech entrepreneurs and startups face many difficulties, such as lack of funding and marketing support. We are creating a platform to help them overcome those difficulties. The platform will allow the early-stage, and mostly unfunded innovative companies to take center stage and demo in front of fellow entrepreneurs, CEOs, venture capitalists, IT professionals, IT students, media, advertising agencies, and early tech adapters." He added. “We chose these startups based purely on their innovation, without regard to their own financial resources. We try to help those startups thrive and succeed, as for the established ones, we help them gain further market momentum.”
Saqer Concluded "We are able to organize this event because of the generous support of the following companies: e-Marketing MENA as a platinum sponsor, Maktoob as a gold sponsor, Ikbis as a bronze sponsor and great support from our media partners: Mashable, Addustour Newspaper, The Star Newspaper and CenterNetworks.”
This unique event will give the chance to five Arab originated startups to present their products and services. The presenters from Jordan are: Ishki, a Web 2.0 portal that aims to be the first Arab complaints platform, and MailPacks which is an auto responder system. The other three presenters from Egypt are: Adhere from Citex Software, which is an open-source mobile advertising platform, in addition to weNear from eSpace, a location-based framework that connects people's Interest. And Al-Khawarizmy; which developed new Arabic search algorithms and solutions.
Several discussions will be held after technology and business experts had presented their products. There also will be keynote speakers from the region and the world speaking at the event, to share their know-how and expertise in managing and running great innovative world-class companies, thus help spark vigorous discussions and debates during the event. The Keynote speakers are: from USA: Sumaya Kazi, Senior Social Media Manager at Sun Microsystems and founder of The CulturalConnect, she is an internationally recognized innovator, leader, speaker and award-winning entrepreneur. From UAE: Khaled Jabasini, the Founder and CEO of E-Marketing MENA, the leading digital Media consultancy in the Middle East and North Africa, with the largest digital reach in the Arab speaking world, serving more than 600 million monthly impressions and over 29 million unique users, and Lebanon: Herve Cuviliez, the Managing Director of KuvCapital the leading Pan-Arab and European seed investment venture capital firm with investment in both regions.
Highlighting the main reason behind organizing the event, Mohammad M. Khawaja, Deputy Director of QRCE said on behalf of DART "we partnered with ArabCrunch, one of the leading blogs for Arab tech startups to further build a wider regional ecosystem to help spread entrepreneurial spirit and innovation across the Arab world, and help Arab startups innovate the next generation of products and services and succeed in presenting them to the market"
DART is the student entrepreneurship society developed by QRCE. It focuses on promoting the entrepreneurial spirit amongst PSUT students as a style of life, and have an ambitious expansion plan to establish DART societies in all other Jordanian universities. While QRCE is a regional player in entrepreneurship development and technology commercialization, with a mission of supporting socioeconomic growth by providing an array of programs and services that support startups and SMEs at different stages.
ArabCrunch is a professional blog, that is dedicated to profiling and reviewing Arab originated technology startups and existing Internet and Mobile companies, and their products and services, especially in Web 2.0 and Mobile 2.0. The blog is currently in English, an Arabic version is intended to be released soon. In addition to more ambitious projects aimed at helping create a technology revolution in the Arab world.
The event will take place at Friendship auditorium Princess Sumaya University of Technology (PSUT) Amman, Jordan. Attendance will be free of charge, with previous pre-approval.