NewswireTODAY - /newswire/ - Hyderabad, Andhra Pradesh, India, 2008/09/26 - MartJack gives expanded dynamic online presence for manufacturers by creating online franchise web stores for their dealer outlets. These franchise web stores are given local identification.

The internet is now permeating from metros to non-metros. Using internet is no doubt a daily activity for the people today. Gathering the instant information and getting the things done through online has been reduced to a common thing for the larger part of people. The customer tendency today is entirely changed with the extensive usage of the internet. They are searching online for the product information and availability before taking buying decisions. While searching online, they mostly look for local availability.

In this regard, exposing themselves to online customers, having local online identification, and driving them to web to store have become necessary for manufacturers of late.

Reasoning Global eApplication Ltd has researched in this sequence and come up with a creative invention MartJack, an e-enabler platform. MartJack gives expanded dynamic online presence for manufacturers by creating online franchise web stores for their dealer outlets. These franchise web stores are given local identification. Likewise, all the franchise web stores are configured with the same product information but with separate local online identity.

When customers search online for the manufacturers’ product in their local area, the local franchise web stores will appear. Thus local online customers will enter the manufacturers’ franchise web stores and start searching for manufacturers’ products online. Such online presence of manufacturers will be the right way of grabbing online market potential.

According to the survey, conducted by Reasoning Global eApplications ltd, there are lakhs of online searches happening daily for different products. But at the same time, those online shoppers are not being guided properly like where to buy products, how to find the nearest store and so on. But manufacturers’ franchise web stores are different in this regard. These web stores will give the real time product information generated by POS integration.

The store locator will let the online shoppers know the nearest store and the product locator reveals the particular product availability at the preferred stores. With deal locator online shoppers will find the announced deals on different products. The digital map provides driving directions to the store. What else you want more to drive the traffic from web to store.

This could be the most appropriate way of reaching the rapidly growing Indian online community.

Agency / Source: Reasoning Global eApplication Ltd

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