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The Daytona Beach International Festival (DBIF) will soon unveil its new Festival Alliance, an innovative marketing and development program designed to broaden public access to and support of DBIF’s diverse cultural offerings. Details of the community-friendly Festival Alliance program will be shared during the first-ever “Champagne, Chocolates & Casual Conversation” event at the News-Journal Center (221 N. Beach Street) in downtown Daytona Beach, Wednesday, August 6, beginning at 5:30 pm. The free event is open to the public and welcomes business casual attire.
“This event is the first of many fun initiatives the Festival is creating to get more people throughout our community involved with DBIF in new and exciting ways,” said Eric Lariviere, President of the Daytona Beach International Festival. “Our desire is both to reward our dedicated supporters, and to build the next generation of concertgoers by attracting new audiences and giving greater access to more local residents.”
The innovative Festival Alliance will allow area residents to participate in a variety of social events and outreach activities designed to establish a more personal connection with DBIF. “The Alliance is about far more than simply writing a check to DBIF,” added Lariviere. “It’s about discovering new opportunities to be a part of Daytona Beach’s cultural experience.”
Inviting greater community involvement at every level, the Festival Alliance will comprise six partnerships: V.I.P.S., Ambassadors, Club 212, Producers, Board of Governors, and Legacy Circle. Each group will provide significant value to its members and details will be unveiled in full during “Champagne, Chocolates, and Casual Conversation.” The event is sponsored by The Shores Resort & Spa and the News-Journal Center. The August 6 event will also include details of an upcoming Special Event to announce the 2009 Daytona Beach International Festival line-up.
The Daytona Beach International Festival’s mission is to enhance demand for diverse, artistically brilliant live music performances in the Daytona Beach, Florida region. DBIF presents the biennial festival featuring the London Symphony Orchestra, slated for April 16 to May 2, 2009, and maintains a strong and permanent presence as a concert presenter and event promoter through the year, bringing world-class concerts and special events to showcase the finest artists in classical, jazz, folk, country and world music. Daytona Beach International Festival was formed with unprecedented support from the City of Daytona Beach, County of Volusia, and the Daytona Beach Racing & Recreational Facilities District, and with continued support from the private sector, to embark on an ambitious plan to take the Festival to even greater heights.
The Daytona Beach Area is 23-miles of picturesque beaches along the Atlantic Coastline of Florida. Historically known for its spectacular beaches and motor sports, the Daytona Beach area is also endowed with numerous first-class cultural organizations, including the Museum of Arts and Sciences, the Southeast Museum of Photography, and the Atlantic Center for the Arts, and the largest international and orchestral Festival in Florida, the Daytona Beach International Festival.
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