NewswireToday - /newswire/ -
Richmond, Surrey, United Kingdom, 2008/07/25 - Finally there's good news on the High Street. As the credit crunch bites deeper, a new website jalebi is giving consumers the chance to come together to get great bargains - Jalebi.co.uk.
And by driving trade into stores, retailers get a boost too!
jalebi, one of the fastest growing buying communities in the UK, is a new website that ingeniously combines the phenomenon of social networking with saving money. By using the simple economics of the more you buy the cheaper it is; jalebi puts people in touch with each other to create a ‘buying community’.
Drawing on the power of collective buying, jalebi enables people to form a larger group to gain maximum discounts resulting from what is effectively a bulk buy.
For example, say you’ve researched which digital TV you want before the big switch over, but you’re unsure about the price tag. You log onto jalebi and place a posting with the details of the model. Other members can then look at the posting and decide if they would like to buy that TV too. Before long there are a number of you all wanting the same thing. You then go to your local retailer, saying you have a group of people who want the same product, and negotiate a discount.
“It’s not a terribly British thing to bargain or haggle over prices in store. The price that is on the tag is the price we pay,” says founder and managing director of jalebi, Dil Patel. “jalebi is about challenging this convention to help people get great value, by simply bringing them together. The site gives tools, hints and tips on how to negotiate, enabling members to make more informed choices about what they buy, how they buy and critically the price they pay.”
“We truly believe that by empowering people in this way we can keep buoyancy in the High Street,” he continues.
The good news doesn’t stop there either. Using the same principle of savings through bulk buying, jalebi also offers travel, home and contents and motor insurance through a panel of 30 insurers. Here the work has been done for you, with the competitive discount already negotiated.
Currently, jalebi is focused on electrical items – cameras, computers and televisions – and the insurance sector, with further information available on the website.
jalebi (jalebi.co.uk) was founded in 2008 by Dil Patel. One of the fastest growing buying communities in the UK, jalebi is a means for consumers to identify ways of making savings when buying electrical goods or insurance services. For every £1 of profit generated through insurance, jalebi donates 10% to a number of carefully vetted and chosen community projects across the UK. Users are able to choose which of the projects they would like the proceeds to go to.