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DivX, Inc., a digital media company, announced that it has entered into an agreement with LG Electronics to include DivX ® technology in LG Secret (model: LG-KF750), the newest handset in the highly stylish LG Black Label Series just launched in Europe.
DivX continues to enable a high-quality media experience for consumers by making it easy to transfer video content across the PC, the mobile environment and the living room. The LG Secret lets users load all their high-quality DivX® video onto the phone via a USB cable or memory card and then enjoy that content not just on-the-go but in the living room as well. The device's unique TV-Out feature lets users play back their video contents from the phone directly on the television screen, turning the device into a powerful portable media library.
LG Secret represents a significant advance from the first DivX Certified phone released by LG in November 2007, the popular LG Viewty. Compared with LG Viewty's focus on multimedia features, LG secret focuses on premium exterior design features to achieve the ultimate in style and technology in an attractive, ultra slim 11.8MM frame.
A long-time DivX licensee, LG offers a number of DivX Certified products, from DVD players to digital televisions. Over 100 million DivX Certified devices have shipped worldwide by all major manufacturers, including DVD players, gaming consoles and more.
"LG recognizes that DivX video playback is a feature that consumers appreciate and rely on," said Chang Ma, Vice President of global marketing strategy team of LG Electronics Mobile Communications Company. "As our newest phone to offer high-quality DivX technology, the LG Secret will allow consumers to do more with their media, watching it how and where they want to watch it."
"Consumers are increasingly demanding the ability to access their digital media on any device or platform and mobile entertainment devices are an enormously important element of that experience," said Kevin Hell, CEO at DivX, Inc. "As a leader in the mobile industry, we're pleased that LG recognizes the value of DivX technology and we look forward to continuing to work together to meet the needs of global consumers."
The LG Secret (lgmobile.com) was recently launched as a highly stylish handset with the slimmest 5 megapixel camera on the market. The sleek exterior has a timeless look that is built with carbon fiber and a scratch-proof tempered glass screen for long-lasting quality and for a superior viewing experience. The LG Secret boasts features that provide consumers with a quality multi-media experience, including photo editing features, auto-rotating control functionality, wireless PC sync, and FM radio. The LG Secret has undergone a rigorous testing program, as do all the products that bear the DivX Certified® logo, to ensure a high-quality DivX media experience.
About DivX, Inc.
DivX, Inc. (divx.com) is a digital media company that enables consumers to enjoy a high-quality video experience across any kind of device. DivX creates, distributes and licenses digital video technologies that span the “three screens” comprising today’s consumer media environment — the PC, the television and mobile devices. Over 100 million DivX Certified devices have shipped into the market from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content. Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.
Forward-Looking Statements
Statements in this press release that are not strictly historical in nature constitute "forward-looking statements." Such statements include, but are not limited to, statements regarding DivX's visibility within the investment community. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause DivX's actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to: the risk that customer use of DivX technology may not grow as anticipated; the risk that anticipated market opportunities may not materialize at expected levels, or at all; the risk that the Company’s activities may not result in the growth of profitable revenue; risks and uncertainties related to the maintenance and strength of the DivX brand; risks associated with DivX's ability to penetrate existing and new markets; risks regarding the effects of competition; DivX's dependence on its licensees and partners; the effect of intellectual property rights claims; and other factors discussed in the "Risk Factors" section of DivX's annual report on Form 10-K filed with the Securities and Exchange Commission on March 17, 2008. All forward-looking statements are qualified in their entirety by this cautionary statement. DivX is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.
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