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NewswireTODAY - /newswire/ -
Kansas City, MO, United States, 2008/01/17 - A recent political study by Experian Research Services suggests the most popular Websites visited by Democratic and Republican voters. Download political study including top Websites, television networks and magazines.
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A recent political study by Experian Research Services suggests the most popular Websites visited by Republican and Democratic voters ranging from the nhl.com and barnesandnoble.com to americangreetings.com and fox.com. The data also suggests how to reach and target voters via direct mail, email, television and in magazines.
The findings are part of a larger study of more than 250,00 respondents that identifies 10 political segments of registered and unregistered Republicans, Democrats and Independent voters including Super Democrats, Left Out Democrats, Green Traditionalists, Uninvolved Conservatives and Ultra Conservative Republicans.
According to Chris Wilson, president of Experian Research Services, 2008 will set a new standard for online campaign intelligence. “Candidates and political groups vying for an Internet advantage will need to pay special attention to online positioning,” said Wilson. “Experian Research Services created a segmentation system that allows media buyers, political consultants and candidates to understand how to communicate with and target potential voters on a one-on-one basis.”
About Experian Research Services
Experian Research Services (ERS) is ranked one of the fastest growing market research companies by Jack Honomichl, the leading market research authority. ERS, a part of Experian, is comprised of Simmons, a full service, consumer research organization that has been The Voice of the American Consumer for more than 50 years, and Vente, a real-time online quality lead generation service.
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