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NewswireTODAY - /newswire/ -
Buffalo, NY, United States, 2008/01/02 - Time Warner Cable's Buffalo Division has announced that Tim Hortons, Inc. is now the official sponsor of their live hockey program, the Enforcers. The Enforcers is seen Mondays from 6:30-7:30 pm, on Time Warner Cable's SportsNet, Channel 13.
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The one-year agreement means that Tim Hortons recognizes the value and affect this new show with former Buffalo Sabres Rob Ray and Matthew Barnaby is already making in the Western New York community. The Enforcers joined the line-up of Time Warner Cable’s SportsNet back in early November and since has attracted attention with its unique combination of hockey analysis, athlete interviews and behind the scenes insight of hockey in the NHL. Tim Hortons’ sponsorship of the Enforcers begins Monday, December 31.
“We are extremely excited to establish this partnership with Tim Hortons. It is outstanding that a major corporation recognizes what we have known for months, that this show is well produced and entertaining to watch,” stated Gordon Harp, President, Time Warner Cable, Buffalo Division. “Time Warner Cable looks forward to watching the antics and debates of our two celebrity hosts, Ray and Barnaby. It will be a fun ride and we are pleased to have Tim Hortons in the passenger seat.”
Tim Hortons is Canada’s largest quick service restaurant chain. Founded in 1964 as a coffee and donut shop, Tim Hortons has grown to include premium coffee, flavored cappuccinos, specialty teas, home-style soups, fresh sandwiches and fresh baked goods. As of July 1, 2007, Tim Hortons’ system-wide restaurants numbered 2,733 in Canada and 345 in the United States.
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