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NewswireTODAY - /newswire/ -
St. Johnsbury, VT, United States, 2007/12/05 - Referrals in real estate are more important in the second home market than ever before. Why? Because the swelling ranks of soon to retire baby boomers are looking farther afield for their second homes.
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The 2ndhome® Marketing Network provides a variety of ways for brokers and agents to communicate with other second home and resort property specialists all over the U.S. The Network delivers timely, targeted coverage on the second home market, plus providing a referral network to let vacation home specialists in other markets know that you are interested in working with them to sell more homes in your area, and theirs.
With the national housing market still sluggish, there are signs that the resort and vacation home market is beginning to pick up again in some markets. In many places, it hasn’t slowed down; in fact, it was the only market segment that actually grew last year. If you want to be prepared to take advantage of this growing niche market by expanding your contacts with other like-minded real estate professionals in other second home markets, then consider harnessing the power of referrals with our 2ndhome® Marketing Network.
As the number of retiring baby boomers begins to crest, the value of referral business from other second home specialists becomes of even greater importance than in the past. Why? Because the increasing mobility of baby boomers as they near retirement means that the number of customers seeking vacation homes in your market that live far outside your area, is going to grow. And remember, many of these baby boomers are looking to buy more than one vacation home and many have the means to do so.
The 2ndhome® Marketing Network offers a variety of means for buyers and sellers of resort, vacation and retirement retreats to keep up-to-date on this expanding market segment. The latest edition of our quarterly digital trade magazine, 2ndhome® Specialist is now available. You can read it online by going to 2ndhomespecialist.com our recently updated website. Our original content is edited with resort and second home specialists in mind.
With our popular digital quarterly magazine, 2ndhome® Journal, and our 2ndhome Blog at 2ndhome.net, we target affluent baby boomers that own or are seeking to purchase resort and vacation properties. Market studies by the National Association of Realtors® suggest that many of these boomers may well be looking for more than just one home.
If you sell homes in the mountains, but wish to also sell homes on the beach, then strengthen your referral network. If you sell lakeside properties but also want to be able to sell oceanfront homes, then strengthen your referral network. Let us help you to prospect for more business with the help of other resort and second home specialists in other markets who successfully employ our referral network to expand their contacts and client list.
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