NewswireTODAY - /newswire/ - Wexford, Ireland, 2007/10/22 - Leading online hotel room provider Global Hotels revamps website to offer customers even more choice - GlobalHotels-24-7.com.

Irish based online hotel room provider Global Hotels is currently undertaking a huge revamp of its’ website. The company which primarily targets the US and major European destinations, intend to roll out a large number of less traditional travel destinations in the coming weeks. According to founder and CEO Dara Ward “we want to offer consumers a wider selection of hotels coupled with excellent value and to this extent have decided to focus our attention on some of the less better know destinations beginning with Israel. Our objective is to become a major online player in the provision of hotels in Israel by increasing our online inventory. We see Israel as an ideal location to begin what we envisage will become a major drive and are very excited about our expansion plans. Whilst Israel may not be seen as a traditional travel destination, it is a major player in the area of medical and religious travel in particular. These tourists are more likely to stay substantially longer than traditional travelers so we are keen to explore this avenue further “states Ward.

Global Hotels operate over 120 travel websites and is a leading provider of hotel rooms in the US and European marketplaces. The company is based in Ireland but has recently opened an office in South Africa as part of its expansion plans. A major overhaul of all websites in the company’s portfolio to ensure a better and faster user experience for the customer is currently underway and has been identified as a top priority. “We want our customers to be able to book a hotel room in any destination in 3 simple steps .Customers are getting increasingly frustrated with long winded unnecessary steps when trying to book a hotel room on many websites. Our goal is to allow our clients book a hotel room with minimum effort whilst at the same time providing the best rates and inventory in a fast efficient environment “says Colin James Operations Manager. “In the coming weeks we will be testing and modifying our system beginning with our Israel sections “he finishes.

Israel`s Ministry of Tourism has launched a multi-million dollar advertising campaign in North America, designed to boost tourism to Israel from the United States and Canada. Global Hotels intend to compliment this campaign with faster access, better rates and wider choice for online travelers looking to book hotels in Israel.

Agency / Source: CurlyWorm.com

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