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NewswireTODAY - /newswire/ -
Bronx, NY, United States, 2007/10/04 - LIAJ Bridal & Floral Design now is a Certified Minority Woman-Owned Business allowing it to meet the criteria for corporate supplier-diversity programs.
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LIAJ Bridal & Floral Design is pleased to announce that the company has been certified as a Minority Woman Business Enterprise (MWBE). State certification was granted by the New York Empire State Development Corporation. Corporations depend upon certification when making decisions about hiring small companies. Since only companies that meet state standards can be certified, the process helps large firms with quality assurance. In order to meet the state criteria, a company must be at least 51% woman-owned, must operate independently, and must demonstrate a strong track record in experience, technical capabilities, and business competence.
“Certification as an MWBE marks a milestone for us at LIAJ Bridal,” said Ivette Attaud-Jones, Owner of the company. The value of MWBE certification benefits both a certified company and its clients. For LIAJ Bridal, the certification results in vendor approval with more than 1,000 major U.S. corporations that have active supplier-diversity programs. “As a New York MWBE certified vendor providing floral services this is great news, since the number of vendors in this category are so few. Their standards are tough, but it is particularly important to remember that small businesses need to aggressively pursue every path available to them to achieve and maintain a strong competitive advantage. Making the effort to become certified demonstrates to our clients that we took their advice seriously."
About LIAJ Bridal & Floral Design
LIAJ Bridal & Floral Design (LIAJBridal.com) is a Bronx-based MWBE certified firm that specializes in unique floral arrangements for weddings, social and corporate events. The company offers event decor consultations, holiday decor, trade show table decor and window displays. With in-depth consultations and personalized service, they use high-quality flowers, color and texture to create the perfect atmosphere for every event. Whether the client wants to convey style and elegance or a fun and whimsical atmosphere, they will provide the expert advice to achieve this- all within their client’s bottom line.
In February 2007, LIAJ Bridal & Floral Design was featured in Harlem World Magazine’s Wedding issue and Ivette appeared on their “Talk With the Experts” panel. In August, they achieved the distinctive certification of Minority Woman Business Enterprise (MWBE) from the Empire State Development Corporation, and is also featured in the September 2007 issue of Florists’ Review Magazine.
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