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G.A. Wright Marketing has just released Gaming Trends 2007. The report, compiled from numerous national sources related to gaming, is a comprehensive overview of the gaming industry and offers insight on a wide range of topics, including the industry’s continuing growth in emerging markets, Indian Gaming, racinos and advances in associated technologies.
“We’re delighted to release this report identifying and clarifying key issues relating to the gaming industry, including operations and marketing programs” said Senior Vice President of Marketing Jack Breslin. “As an in-depth review of these vital topics, Gaming Trends is a valuable resource for operators to stay aware of the hottest issues to help them operate and market themselves more effectively.”
The 24-page report addresses a variety of topics, including expansion in the gaming industry, growth and misconceptions about Indian Gaming, advances in communal and wireless gaming technology, advancements in Ticket-In, Ticket-Out and a review of Smoke-Free laws throughout the country.
“Smoke-Free laws have been a real hot-button issue in the US, so we provide a thorough recap of legislation and statistics throughout the country,” said Breslin.
The report also summarizes Direct Marketing growth and the importance of multi-channel marketing programs. “We’ve had a significant increase in requests regarding interactive marketing programs such as search marketing and web analytics, so the report reviews those as well,” Breslin added.
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ryanm[.]gawright.com 
