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Agency / Source: ams-OSRAM AG

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ams OSRAM and LEDVANCE Extend Global Brand Partnership into the Next Decade - LEDVANCE to remain exclusive licensee of the OSRAM brand for lamps in general lighting. In addition, the licensing partnership will be expanded to include luminaires in general lighting outside of P.R. China - LEDVANCE.com / ams-OSRAM.com
ams OSRAM and LEDVANCE Extend Global Brand Partnership into the Next Decade

 

NewswireTODAY - /newswire/ - Premstaetten, Austria, 2024/09/05 - LEDVANCE to remain exclusive licensee of the OSRAM brand for lamps in general lighting. In addition, the licensing partnership will be expanded to include luminaires in general lighting outside of P.R. China - LEDVANCE.com / ams-OSRAM.com. SIX: AMS; ISIN: AT0000A18XM4

   
 
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ams OSRAM and LEDVANCE have agreed to continue their trademark licensing partnership for general lighting lamps beyond 2026 and well into the next decade. They have further announced that their cooperation will be expanded to include general lighting luminaires outside of mainland China, Hong Kong and Macao, forging a unique partnership. Both parties have agreed not to disclose any financial details of the transaction.

Since 2016, LEDVANCE has been the exclusive licensing partner for the OSRAM and SYLVANIA brands in the field of general lighting lamps. The success of this partnership has led to the early extension and expansion of the licensing agreement for the OSRAM brand while the license for the SYLVANIA trademark in the US and Canada remains in force. With the continued exclusive license to use the OSRAM brand for lamps and the extension to modern luminaires outside of the P.R. China, LEDVANCE and ams OSRAM strengthen their unique global partnership in general lighting. Consumers can expect to find innovative OSRAM-branded luminaires in stores and online very soon.

LEDVANCE will be the distinguished partner with the largest scope and variety of general lighting products sold under the OSRAM brand worldwide.

“After the many years of successful co-operation, I believe that LEDVANCE is the ideal partner for us to advance the OSRAM brand globally in the field of general lighting,” says ams OSRAM CEO Aldo Kamper. “OSRAM is a strong brand that consumers around the world trust since many years, and this long-term agreement shows the value the brand continues to represent.”

“The expanded license under the famous OSRAM brand enables us to further grow our business around the globe,” says LEDVANCE Executive Senior Vice President Jue Wang.

About LEDVANCE

LEDVANCE (ledvance.com) emerged in 2016 as a spin-off from the lighting pioneer OSRAM. Since then, the company has developed an extensive luminaire portfolio complemented by renewable energy solutions, has won several awards for its Human Centric Lighting (HCL) solutions and has established itself as one of the leading companies in the global lighting market.

True to its new mantra “POWER THROUGH LIGHT”, LEDVANCE empowers its customers to harness the power of light. With smart energy solutions, solar technologies and advanced lighting systems for better working and living environments, customers can achieve real savings in energy costs. At the same time, LEDVANCE is committed to a greener planet by reducing CO2 emissions and waste through sustainable products, solutions and processes.

With subsidiaries in more than 50 countries and business activities in over 140 countries, LEDVANCE is one of the world's leading companies in the field of general lighting for professional customers and end users. Emerging from OSRAM's general lighting division, LEDVANCE's portfolio includes a wide range of LED luminaires for a variety of applications, intelligent lighting products for smart homes and smart buildings, one of the most comprehensive offerings of advanced LED lamps in the lighting industry, and traditional lamps. In addition to offering products under its own product brand LEDVANCE, the company continues to use the OSRAM and SYLVANIA trademarks for many of its products in agreement with OSRAM. Beyond lighting, LEDVANCE offers vertically integrated, renewable energy solutions for the building sector. Together, the lighting division and the renewable energy division form a comprehensive ecosystem for residential, commercial and industrial buildings.

About ams OSRAM

The ams OSRAM Group (ams-osram.com) is a global leader in intelligent sensors and emitters. By adding intelligence to light and passion to innovation, we enrich people’s lives.

With over 110 years of combined history, our core is defined by imagination, deep engineering expertise and the ability to provide global industrial capacity in sensor and light technologies. We create exciting innovations that enable our customers in the automotive, industrial, medical and consumer markets to maintain their competitive edge and drive innovation that meaningfully improves the quality of life in terms of health, safety and convenience, while reducing impact on the environment.

Our around 20,000 employees worldwide focus on innovation across sensing, illumination and visualization to make journeys safer, medical diagnosis more accurate and daily moments in communication a richer experience. Our work creates technology for breakthrough applications, which is reflected in over 15,000 patents granted and applied. Headquartered in Premstaetten/Graz (Austria) with a co-headquarters in Munich (Germany), the group achieved EUR 3.6 billion revenues in 2023 and is listed as ams-OSRAM AG on the SIX Swiss Exchange (ISIN: AT0000A18XM4).

ams is a registered trademark of ams-OSRAM AG. In addition, many of our products and services are registered or filed trademarks of ams OSRAM Group. All other company or product names mentioned herein may be trademarks or registered trademarks of their respective owners.

Join ams OSRAM social media channels:
>Twitter >LinkedIn >Facebook >YouTube

 
 
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ams OSRAM and LEDVANCE Extend Global Brand Partnership into the Next Decade

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ams OSRAM Group | LEDVANCE
Contact: Volker Gieritz - ams-OSRAM.com 
+89 6213-2519 press[.]ams-osram.com
 
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IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any ams-OSRAM AG securities in any jurisdiction including any other companies listed or named in this release.

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