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Nextiva, the leading conversation platform, today announced the launch of NexConnect, its new marketing enablement platform built specifically for Nextiva’s partner community. With NexConnect, partners can customize a broad arsenal of content and collateral, which can be then used to run a variety of campaigns and marketing activities in just a few clicks. Capabilities include:
• Campaigns in a box (including emails, blogs, landing pages, social posts, collateral, etc.);
• Contact list management;
• Organic social media content;
• No-code landing pages;
• Field marketing support;
• Co-brandable collateral library;
• Real-time analytics;
• Streamlined marketing automation.
“I’m really excited to be launching this industry-leading resource for Nextiva’s partners. NexConnect makes it simpler than ever for partners to access a variety of marketing programs and collateral all through a single, easy-to-use platform,” said Jolynn Antonacci, VP Channel Marketing at Nextiva. “I want our partners to feel our commitment to them, and see the continued investment Nextiva is making in their go-to-market strategies. We want to be easy to do business with, because when our partners succeed, Nextiva succeeds.”
Nextiva’s Partner Program is well known in the channel community for continuously offering competitive incentive programs, lucrative promotions, and proposal-based marketing development (MDF) funds to support their partners’ GTM activities.
“NexConnect is a treasure chest of amazing marketing resources, and it’s going to supercharge our ability to attract new customers,” said Kelly Green, Nextiva partner and General Manager at AVIT. “We’ve successfully partnered with Nextiva for over 7 years now, and it’s exciting to see the long-haul commitment the company is making to its partners.”
Today, Nextiva also announced the addition of four new high-profile hires to build and lead the next phase of Nextiva’s partner channel growth. New hires include:
• Jolynn Antonacci - Vice President, Channel Marketing
• Scott Forbush - Vice President, Channel - West
• Ed Pearce - Vice President, Channel - North
• Brandon Ackert - Strategic Partner Director
In April, 2023, Nextiva announced that it had acquired Simplify360, a leading AI customer experience platform. The purchase of the “social first” AI company will accelerate Nextiva’s mission to level the customer support playing field for businesses of all sizes, and expand Nextiva’s core offerings to include social media, reputation management, live chat and helpdesk CRM.
About Nextiva
Nextiva (nextiva.com) exists to help businesses grow fearlessly, so they can focus on what matters most their customers. Over 100,000 businesses trust Nextiva to connect their teams and deliver amazing service in every conversation. Nextiva powers billions of conversations every year across cloud business phone systems, text and team messaging, video meetings, and more all built for people, not IT wizards. From one powerful communication hub, Nextiva is transforming the way businesses grow, one conversation at a time. Founded in 2008, and headquartered in Scottsdale, Arizona, Nextiva was valued at $2.7 billion dollars by its first and latest financing round in late 2021.
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