NEWSWIRETODAY Press Release& Newswire Distribution | HOME
MOST TRUSTED NEWSWIRE PRESS RELEASE DISTRIBUTION
PRTODAY / NewswireToday press release distribution service network
More news: Software
Agency / Source: Oracle Corporation

Check Ads Availability|e-mail Article

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Oracle Unity CDP Expands Artificial Intelligence Models Across Industries to Enhance Customer Experiences - 15 AI models enable business leaders to personalize customer interactions in their industry - Oracle.com
Oracle Unity CDP Expands Artificial Intelligence Models Across Industries to Enhance Customer Experiences

 

NewswireTODAY - /newswire/ - Las Vegas, NV, United States, 2022/10/19 - 15 AI models enable business leaders to personalize customer interactions in their industry - Oracle.com. NYSE, NASDAQ: ORCL

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Software Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

To help organizations across different industries create more precise customer engagements, Oracle has added 15 baseline artificial intelligence (AI) models to Oracle Unity, a Customer Data Platform (CDP). Part of Oracle Fusion Cloud Customer Experience (CX), Oracle Unity blends built-in artificial intelligence with customizable industry-specific data models to deliver highly personalized industry-specific experiences. The latest AI models added to Oracle Unity support organizations in automotive, consumer packaged goods, communications, financial services, healthcare, high-tech, and utilities industries.

“Every industry has its own unique language and processes. To make sense of the various types of data and gain a true competitive advantage, customer data needs to be viewed through the appropriate industry lens,” said Rob Tarkoff, executive vice president and general manager, Oracle Customer Experience (CX). “Unity has always been more than a traditional CDP, and today we are making it even more powerful by enabling organizations to use the expertise Oracle has built from 40+ years of data modeling across the world’s largest industries.”

To provide business leaders in the world’s largest industries with the insights they need to make every customer interaction matter, 15 new AI models have been added to Oracle Unity. The new AI models process data to provide insights that predict behaviors or provide next step recommendations. For example:

• Automotive: A global car brand can use Unity’s Next Best Action and Next Best Offer models to recommend the most relevant actions and offers for every customer based on sales and transaction patterns.
• Consumer Packaged Goods (CPG): An online cosmetics company can use Unity’s Customer Lifetime Value model to estimate a customer’s value over time based on profile and transaction patterns. It could then create a campaign for a new, high-end skin care product targeted at those customers who have bought less than two skin care products in the last six months and spent over $200.
• Communications: A telecommunications provider can automatically send a special promotion to customers who may be thinking about switching to a different provider with Unity’s Churn Propensity model.
• Financial Services: A community bank can use Unity’s Predictive Account and Contact Scoring models to estimate and score the likelihood of a sale converting based on profile and engagement patterns.
• Healthcare: A healthcare company can use Unity’s Next Best Promotion model to fine-tune its pricing for a new sleep aid product based on past purchases by individual customers. Oracle Unity has undergone HIPAA attestation for its development processes and practices.
• High-Tech: A solar panel manufacturer can use the Fatigue Segmentation model to classify customers into different levels of fatigue based on their profile and engagement levels. This enables them to adjust the volume of communications to their targeted accounts.
• Utilities: An electric utility can use past interactions to determine whether email, SMS, Push, or Web is best to communicate on-peak and off-peak energy hours with specific customers using Unity’s Channel Recommender.

Oracle Unity helps organizations turn customer data silos into actionable, real-time customer profiles to build and discover new audiences and apply built-in machine learning to personalize customer experiences across the entire lifecycle. The new capabilities within Oracle Unity are available for Oracle Unity customers today.

About Oracle

Oracle (oracle.com) offers integrated suites of applications plus secure, autonomous infrastructure in the Oracle Cloud.

About Oracle CloudWorld

Oracle CloudWorld is Oracle’s largest global celebration of customers and partners. Join us to discover the insights you need to tackle your biggest business challenges, build your skills, knowledge, and connections, and learn more about our cloud infrastructure, database, and applications from the people that build and use them.

Forward-Looking Statements Disclaimer

Statements in this article relating to Oracle’s future plans, expectations, beliefs, and intentions are “forward-looking statements” and are subject to material risks and uncertainties. Many factors could affect Oracle’s current expectations and actual results, and could cause actual results to differ materially. A discussion of such factors and other risks that affect Oracle’s business is contained in Oracle’s Securities and Exchange Commission (SEC) filings, including Oracle’s most recent reports on Form 10-K and Form 10-Q under the heading “Risk Factors.” These filings are available on the SEC’s website or on Oracle’s website at oracle.com/investor. All information in this article is current as of October 19, 2022 and Oracle undertakes no duty to update any statement in light of new information or future events.

Trademarks
Oracle, Java, and MySQL are registered trademarks of Oracle Corporation.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Software Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Agency / Source: Oracle Corporation

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick NewswireToday Visibility Checker

 

Distribution / Indexing: [+]  / [Company listed above is a registered member of our network. Content made possible by PRZOOM / PRTODAY indexing services]

 
 
# # #
 
Software Warnings - IMPORTANT:
Always be aware/cautious about what you download on your computer/mobile! PURCHASE SOFTWARE related keywords / Banner Ads. Click HERE for details!
.

 
  Your Banner Ad showing on ALL
Software articles,
CATCH Visitors via Your Competitors Announcements!


Oracle Unity CDP Expands Artificial Intelligence Models Across Industries to Enhance Customer Experiences

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name NewswireToday and LINK as the source.
 
  For more information, please visit:
Is this your article? Activate ALL web links by Upgrading to Press Release PREMIUM Plan Now!
Oracle Unity CDP |
Contact: Kimberly Guillon - Oracle.com 
209-601-9152 kim.guillon[.]oracle.com
 
PRZOOM / PRTODAY - Newswire Today disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Oracle Corporation securities in any jurisdiction including any other companies listed or named in this release.

Software via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Oracle Corporation / Company Profile


Read Software Most Recent Related Newswires:

Analog Devices, Inc. to Report First Quarter Fiscal Year 2023 Financial Results on Wednesday, February 15, 2023
SAP Expands 25-Year Partnership with Lockheed Martin
Siemens Expands Simulation Capability for Electrification and Aerospace Design with Simcenter Mechanical Solutions
Frost & Sullivan Awards Nexthink with the 2022 Company of the Year Award for Improving the Digital Employee Experience
Saadia Group Acquires Visibility Across its Portfolio with NetSuite
Nestlé Purina Petcare Takes Category Management Strategy into the Metaverse with Blue Yonder and 3DVR Solutions
Heart Aerospace Selects Siemens Xcelerator for E/E System Design, Optimization and Certification of New Electric Airplane
Erasmus MC Builds Data-driven Hospital of the Future with SAS and Microsoft
Aptean Recognized in Top Tier of Power 500 Software Companies
WANdisco Launches Data Activation Platform 2.0 to Supercharge Massive Data Movement to Any Cloud
Saudi Lime Selects Infor Cloud to Help Drive Digital Transformation Strategy
Siemens & Deloitte Demonstrate Industry 4.0 innovation at The Smart Factory @ Wichita
Big Boy Improves Cost and Efficiency with Oracle Payment and Inventory Management Tech
GA-ASI Selects Siemens Xcelerator for Digital Transformation
Pick n Pay Selects Blue Yonder to Deliver Localized Planning

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  Limelon Advertising, Co.

Visit  RightITnow, Inc.





 
  ©2005-2023 NewswireToday — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com newswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are proudly NOT affiliated with USA TODAY (usatoday.com)