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Independent Research Firm Names SAP A Leader in Retail Planning - SAP SE announced that it has been named a leader in “The Forrester Wave™: Retail Planning, Q1 2020” - Forrester.com / SAP.com
Independent Research Firm Names SAP A Leader in Retail Planning

 

NewswireToday - /newswire/ - Walldorf, Rhein-Neckar-Kreis, Germany, 2020/04/10 - SAP SE announced that it has been named a leader in “The Forrester Wave™: Retail Planning, Q1 2020” - Forrester.com / SAP.com. NYSE: SAP

   
 
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Forrester Research, Inc. (forrester.com) researched, analyzed and scored 12 retail planning providers and named SAP (sap.com) a leader based on its omnichannel planning solutions, rating SAP five out of five in criteria including execution road map, innovation road map, revenue and customers.

In the report Forrester states that “SAP’s patient investment in retail planning is paying off…,” noting that “SAP offered above-par deployment options, application architecture, aggregate demand management, channel and store cluster marketing, customer segmentation, continuous planning, and next best action.”

The analysis concluded that “SAP’s omnichannel planning suite appeals to international retailers with some expertise in SAP HANA analytics and platform that are looking to capitalize on the clickstream, basket, and other data that SAP collects in its SAP Customer Activity Repository.”

“We believe our positioning as a leader in Forrester’s Q1 2020 Retail Planning Report is a testament to our tireless dedication to constantly bringing our customers tools that will set them apart,” SAP Retail Business Unit Global Vice President Achim Schneider said. “We’re pleased that our omnichannel planning suite provides many customers the opportunity to leverage trusted data and intelligent capabilities to improve financial performance while delivering on their brand promise to each one of their customers.”

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

© 2020 SAP SE. All rights reserved.
SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. Please see sap.com/copyright for additional trademark information and notices.

 
 
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Independent Research Firm Names SAP A Leader in Retail Planning

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