NEWSWIRETODAY Press Release& Newswire Distribution | HOME
MOST TRUSTED NEWSWIRE PRESS RELEASE DISTRIBUTION
PRTODAY / NewswireToday press release distribution service network
Written by / Agency / Source: Apogee Search | LCG
Check Ads Availability|e-mail Article

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

SXSW Interactive Panelists Urge to Write for People Not Robots - Search engine marketers discuss a variety of methods to raise website awareness and rankings within search engines
SXSW Interactive Panelists Urge to Write for People Not Robots

 

NewswireToday - /newswire/ - Austin, TX, United States, 2007/03/27 - Search engine marketers discuss a variety of methods to raise website awareness and rankings within search engines.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Internet / Search / SEO / SEM / Directory Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!

Share your Adsense publishers stories on Google tactics and your revenues drop

 

Flooding web pages with keywords is not only user-unfriendly; it's also a waste of time. That was the message Search Engine Marketers William Leake and Kelly Meacham had for attendees of the 2007 South by Southwest (SXSW) Interactive Panel discussion “Making SEO and Usability Work Together.”

“When it comes to natural search results it's really just a robot analyzing the HTML of a site, with external and internal links being much more important than the text on the page,” said Leake, CEO and President of Apogee Search. Both Leake and Meacham expressed the need for website content to be tailored to the user and not the search engine. “Keeping users engaged, ultimately keeps them satisfied,” Meacham added. “If a site is full of jargon serving as keyword density, a user’s interest and/or sales are lost.”

The SXSW Interactive Festival features five days of panels, keynote discussions, trade show and exhibition events. The wide variety of programming offered at SXSW Interactive in addition to the presence of SXSW Film and SXSW Music helps make it a completely original event. Together, Leake, and Meacham, have over two decades of SEO, web marketing, and website usability experience; and were happy to share their know-how to a room-overflowing crowd of 200+ people.

Attendance at the “Making SEO and Usability Work Together” power session was standing room only despite rainy weather conditions that dampened overall attendance that day. This impressive turnout reflects the intensity of interest in search engine marketing, as almost 90% of all websites are initially found through search engines. For those that missed the session, the SXSW website will be adding a podcast of the session in the near future.

As for better search engine optimization Leake stressed the importance of putting keywords within a website’s title tags and letting in-bound links serve as the main bait for the algorithm robots. He explained this strategy by saying, “Google’s search algorithms are constantly changing, and keyword density is only a small portion – typically no more than six percent -- of what drives those algorithm. Therefore, the most sure-fire way to keep up with their changing patterns is to always have a wide variety of outside sites linked to your site.” Afterwards Leake closed the session by saying, “A proper site is one designed for humans and not robots. So if you want it to rank high and still be user-friendly, write fluidly and link constantly.”

About Apogee Search

Apogee Search (apogee-search.com) is a search engine marketing firm based in Austin TX, and was founded by early internet pioneers and McKinsey & Co. alumni. Since its inception in 2001, Apogee Search has rapidly grown to become the pre-eminent SEM agency in Texas. Focusing on a variety of search marketing methods that include: Paid Search (PPC), Natural Search (SEO), Affiliate Marketing, and Pay-Per-Call, Apogee Search's solutions are designed to drive qualified, targeted visitors to B2B and B2C websites for more leads, customers, revenues and profits.

About Expero, Inc.

Expero Inc is a website design, usability, and content development firm creating user experience solutions for software products and websites. Unlike traditional design and usability firms, which have a single point of expertise and focus on a portion of the user experience problem, Expero provides a user experience solution that strives to create a user-driven website on target with the needs and expectations of the client’s audience.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Internet / Search / SEO / SEM / Directory Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!

Share your Adsense publishers stories on Google tactics and your revenues drop

 

Written by / Agency / Source: Apogee Search | LCG

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick NewswireToday Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Internet / Search / SEO / SEM / Directory articles,
CATCH Visitors via Your Competitors Announcements!


SXSW Interactive Panelists Urge to Write for People Not Robots

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name NewswireToday and LINK as the source.
 
Publisher Contact: Chris Osborn - Apogee-Search.com 
512-583-4200 osborn[.]apogee-search.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Apogee Search | LCG securities in any jurisdiction including any other companies listed or named in this release.

Internet / Search / SEO / SEM / Directory via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Apogee Search | LCG / Company Profile


Read Internet / Search / SEO / SEM / Directory Most Recent Related Newswires:

Launch Potato Named for Third Time to Inc. 5000
Launch Potato Awarded as An Inc. Best Workplace 2021
Another Launch Potato Partner Reaches B 'Unicorn' Status
South Florida Business & Wealth Excellence in Human Resource Awards 2021
Studio45 the Top SEO Company in India Explains How Remote Working is the Right Way to Uplift All in the Pandemic
Launch Potato Announces Promotion of Rich Fatigate to Vice President, Sales
Launch Potato Wins 2019 South Florida Business Journal Best Place To Work
Amazon SEO Topples Google SEO in Importance to Brands
Inc 2018 Fastest Growing Companies List Names Digital Media Startup Launch Potato a Top 1000 Company
[TYPO FOUND BY SYSTEM] smurkmedia.com Launces SEO Video Course to Increase Website Traffic
Frost & Sullivan Highlights Bioz for Developing an Innovative, Easy-to-use, and Highly Valuable Search Engine Tool for Life Science Research
Wisoft Solutions Forays into Content Marketing Services
AAA Choose BlueVenn to Meet its Marketing Aspirations
WakiliOnline.co.ke - Business and Legal Templates for Entrepreneurs Officially Launches
Ritesh Handa Joins Wooqer as President - Operations, Finance & Corporate Development

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  RightITnow, Inc.

Visit  Mokuyobi





 
  ©2021 NewswireToday — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com newswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are proudly NOT affiliated with USA TODAY (usatoday.com)