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NewswireTODAY - /newswire/ -
Montréal, Québec, Canada, 2015/11/25 - Creatinc has launched the Bendy Pen, specifically designed to let you write from all angles: up, down and sideways - TheBendyPen.com.
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A useful tool in health institutions, since it lets bedridden patients write while lying back and medical staff make notes on the fly. Ideal tool for health care sector
“When you write standing up or lying back with a regular pen, the ink stops flowing,” explains Vikram Swaminadhan from Creatinc. “That’s because it is designed for writing downwards. But the Bendy Pen isn’t: it always keeps working. This makes it a very useful tool in health institutions, where patients have to fill out forms while lying on their back and doctors and nurses need to check or sign forms on the fly.” Cardiologist dr. Anil Nigam of the Montreal Heart Institute confirms this: “I can see these pens as being extremely useful for patients and staff.”
No rocket science, just gravity
“NASA developed a pressurized Space Pen in 1965, because astronauts couldn’t count on gravity to use regular pens”, says Swaminadhan. “It cost them lots of money and the pen never caught on in the consumer market. The Bendy Pen is way easier: it just uses gravity the same way a bendable drinking straw does. You bend it the way you want to, and it keeps its position.”
The goal: Bendy Pens for everyone
The project is on a crowdfunding platform until December 24th. Creatinc hopes to raise at least $30,000 to cover for the production and transport costs. As of now, they are on track with over $16,000, but they hope to raise a lot more: “With more funds, we could add stylus tips. And produce disposable versions in bioplastic, that have a second life as re-usable straws or pea-shooters which shoot around corners. Anyone who uses a pen can now write a post-it sideways on the fridge, do their homework on the couch, or scribble an idea in bed,” say the inventors.
Inventors share their insights
The Bendy Pen is the result of a creative thinking process, which anyone can learn according to Swaminadhan and Boulanger. “To prove that, we give away e-books about inventing for free, along with the Bendy Pens to anyone who pledges,” explains Swaminadhan. “These e-books are the result of teaching Creative Thinking to children and adults for over seven years. Pledgers will receive The Inventors Handbook and, depending on the pledge amount, also The Creation Formula and the Unlock Your Creative Genius modules.”
About Creatinc
Creatinc (founded in 2010) (creatinc.com) is a small team of two inventors who believe everything is interrelated: Vikram Swaminadhan and Gilles Boulanger. The duo strives to find those connections and create innovative products around them. They help companies and people tap into their inner creative genius through the focus on three areas: New Product Innovation, Corporate Creative Thinking Programs and Creative Thinking for Schools. The Bendy Pen is their first product.
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solutions[.]creatinc.com 
