NewswireTODAY - /newswire/ - Eugene, OR, United States, 2014/09/12 - Datalogic, a global leader in Automatic Data Capture and Industrial Automation markets, announces a new promotional video as part of their continued marketing and sponsorship agreement with the University of Oregon Athletics - Datalogic.com. ISIN: IT0004053440

Datalogic is the Official Automatic Data Capture Provider and Bar Code Scanner of the Oregon Ducks.

The new video is a continuation of the highly successful marketing campaign that combines the University of Oregon football equipment inventory management program with Datalogic’s data capturing technology. College football is the second largest national audience making it an ideal vehicle to leverage for marketing beyond traditional industry media.

Datalogic technology (datalogic.com) is used by University of Oregon athletic equipment managers to track the multitude of equipment and uniforms used by athletes. The Oregon Duck Football team has over 4,000 possible uniform combinations. Bar code technology from Datalogic makes tracking and managing athletic gear easier for the nationally recognized Oregon Ducks.

Datalogic develops market focused innovative technology. Mobile computers, handheld scanners, POS scanner-scale solutions and other products are designed and tested to assure the highest quality with maximum life and durability. With over 40 years of innovation, Datalogic builds lasting, intimate partnerships with customers and resellers.

Datalogic is proud to be an official sponsor of the University of Oregon Ducks. Go Datalogic & Go Ducks!

Agency / Source: Datalogic S.p.A.

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