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GuestLogix Signs 5-Year Agreement with Pan-American Carriers, InselAir and InselAir Aruba to Enable Omni-Channel Retailing - Company to Deploy its Leading Solutions to Support Retailing Across Onboard and Off Board Touchpoints -
GuestLogix Signs 5-Year Agreement with Pan-American Carriers, InselAir and InselAir Aruba to Enable Omni-Channel Retailing


NewswireToday - /newswire/ - Toronto, Ontario, Canada, 2014/09/11 - Company to Deploy its Leading Solutions to Support Retailing Across Onboard and Off Board Touchpoints - TSX: GXI

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GuestLogix, Inc., the leading global provider of ancillary-focused merchandising, payment and business intelligence technology to airlines and the passenger travel industry, today announced a 5-year agreement to deploy its retail platform and handheld POS devices across Curacao’s flag carrier, InselAir, and Aruba-based carrier, InselAir Aruba. The Company’s solutions will be implemented to support the fleet-wide retailing of food and beverage onboard InselAir and InselAir Aruba as well as to transact seat upgrades and baggage fees off board in airport terminals. GuestLogix’ Global Payment Gateway™ will also be leveraged to provide enhanced revenue protection via advanced fraud reduction tactics. With this agreement, GuestLogix expands its Americas footprint and successfully grows its presence in Latin America, which is an area of focus for the Company in 2014.

“Until now, Latin America has remained a largely untapped market, with carriers following a legacy model approach,” said Brett Proud, President & CEO of GuestLogix. “With this signing, we celebrate entry into this promising market and welcome InselAir to our growing global customer base. We look forward to working with the airline to get its retail program off the ground and will leverage this agreement to further penetrate the Latin American region moving forward.”

Curacao’s flag carrier commenced operations in 2006 and has since expanded its route network to serve 19 destinations throughout the Caribbean, South America and North America. InselAir Aruba launched in 2013 to provide greater connectivity and more travel options throughout the region. GuestLogix will support the launch of InselAir and InselAir Aruba’s omni-channel retail programs, which will initially include the onboard sale of food and beverage as well as the off board sale of seat upgrades and baggage fee transactions at the airport. The Company’s Global Payment Gateway will also be implemented to further improve InselAir and InselAir Aruba’s ancillary revenue potential.

“Our mission is to provide safe and timely flights within the Pan-American region, along with pleasant customer service and competitive fares,” said Albert Kluyver, Chief Executive Officer of InselAir. “Recognizing the value of a successfully managed onboard retail program, we decided to partner with an industry expert to ensure a smooth and seamless execution of our evolving retail strategy. As the leading provider of retailing technology to the airline industry, GuestLogix was the clear choice for us and we are confident in the Company’s ability to support our retailing initiatives across multiple travel touchpoints.”

The Company’s end-to-end retail solutions, including its Transaction Processing Engine® (TPE) and Global Payment Gateway, are backed by 82 payment and operational certifications, making GuestLogix the most accredited technology provider in the industry. Offering the ultimate in innovation and security to the global airline and passenger travel industry, GuestLogix is focused on maintaining its customer base as well as expanding its presence in markets such as Latin America where plenty of growth opportunity exists.

“GuestLogix is the dominant retailing provider to the Americas and we recognize significant potential to expand our presence throughout Pan-America, specifically in South America and the Caribbean,” said Ilia Kostov, EVP Global Sales and Product Strategy, GuestLogix. “We are pleased to have earned the business of InselAir and InselAir Aruba and are committed to providing reliable, secure solutions that will enable the airline to enhance its profitability through the implementation of a retail program that spans multiple onboard and off board touchpoints.”

This agreement with InselAir and InselAir Aruba represents more than 1.8 million passenger trips per annum for GuestLogix.

About InselAir
In 2006 the Curaçao based privately owned airline InselAir made its first flight. Since then, InselAir steadily added 19 international destinations in 12 countries within the Pan-American region. In South America, InselAir serves 9 destinations, in the USA 2 destinations and in the Caribbean 8 destinations. Destinations St. Maarten, Aruba and Curaçao serve as hubs. InselAir’s network of international destinations and hubs give it a great strength in creating connectivity within the Pan-American region, together with its focus on safety, on-time performance and great customer service. The airline has grown to be one of the best airlines in providing international flexible connectivity to North and South America as well as in the Caribbean region. InselAir’s interline partnerships and code shares adds further value to this connectivity, allowing passengers to connect throughout the world. InselAir passengers enjoy on-board food and beverages, and seats with leg room of 32 inches. Comfort Class includes priority boarding, business lounge access, extra leg room, premium food and beverages and extra baggage. InselAir operates approximately 52 flights per day with its fleet of 17 Jet and turbo prop aircrafts.

About Guestlogix, Inc.
GuestLogix, Inc. (, is a global leader in comprehensive merchandising, payment and business intelligence technology delivered to the passenger travel industry, both onboard and off-board. Bringing over a decade of expertise as the industry’s most trusted onboard transaction processing partner to airlines, rail operators and elsewhere in the passenger travel industry, GuestLogix powers the industry’s growing reliance on ancillary revenue generation. Both direct to operators as well as through partnerships with global leaders in catering, duty-free, inflight entertainment and self-service retail experts, the Company provides the payment services touching over 1 billion travelling consumers each year. GuestLogix' global headquarters and centre for product innovation is located in Toronto, with regional head offices located in Dallas, London and Hong Kong.

® Transaction Processing Engine is the property of GuestLogix and is registered in the United States and may be pending or registered in other countries.

© 2014 GuestLogix. All Rights Reserved.

Forward-Looking Statements
This news release includes certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with GuestLogix' business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate","believe","plan","estimate","expect","intend", and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect GuestLogix' current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations, including the matters discussed under "Risks and Uncertainties" in the Filing Statement filed on August 11, 2014 with the regulatory authorities. GuestLogix assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.

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GuestLogix Signs 5-Year Agreement with Pan-American Carriers, InselAir and InselAir Aruba to Enable Omni-Channel Retailing

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