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NewswireTODAY - /newswire/ -
Kgs, Lyngby, Denmark, 2013/09/04 - Frost & Sullivan, the global leader research organisation, recognizes Hempel’s continued growth while overcoming the challenges of the protective and marine coatings market - Hempel.com.
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Based on its recent analysis of the North American Protective and Marine coatings market, Frost & Sullivan recognizes Hempel with the 2013 Growth Excellence Leadership Award.
In 2012, Hempel exhibited double-digit revenue growth well in excess of 20 per cent and increased its overall market share in North America to 9.5 per cent. This is all the more impressive when highlighted against its competitors’ revenue growth rates, which are more closely aligned with the base year total market growth rate of 2.1 per cent.
Hempel’s successful acquisition of Blome International in 2012 complemented its existing product lines, especially for the oil and gas industry. Whereas smaller companies would have expanded their industry focus or become acquisition targets in a struggling economy, Hempel resisted the trend and became more aggressive to grow its market share. Its success stems from getting the sales force of both companies to sell the newly combined offering. The company also focused on fine-tuning operational synergies to promote faster delivery, improve research and development, and reinvent the company to overcome new market challenges.
“The acquisition has been largely successful because of Hempel’s ability to increase its sales volume in the oil and gas sector with high value technology products, and in a number of other industries that Blome International served and in which Hempel lacked a focus, such as pulp and paper, mining, water treatment, and food and beverage,” said Frost & Sullivan Industry Analyst Roland Heinze. “In order to promote the strengths of its acquisition, Hempel (hempel.com) launched its ‘Unbeatable Match’ marketing campaign, which has been well received by new and existing customers.”
“I would like to thank our customers for having trusted us to protect their assets. This award is recognition that the execution of our One Hempel - One ambition strategy is effective in the market place. It is a result of our dedicated staff across the organization remaining committed and focused on ensuring our customers are satisfied” says Malcolm Kerr, North America Sales Director.
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marf[.]hempel.com 
