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Strategic Vision, LLC, an Atlanta-area public relations agency, announces that it is launching a public relations and political operations program tailored specifically for trade associations. The program’s public relations portion will include media relations, crisis communications, event planning and execution, as well as social media. The political operations portion of the program will be the establishment of a political operations agenda for the trade association that will identify, recruit and support candidates who understand and advocate public policies that promote the interests of an association at the local, state, and federal level, and also collect and analyze data that increases the understanding among an association’s members of the political climate.
“The team at Strategic Vision, LLC brings a strong background of public relations, political, and association experience for association clients,” said David E. Johnson, CEO of Strategic Vision, LLC. “This program will help an association in educating members on the issues and policymakers, as well as getting the message of the association out to the public and key policymakers in a steady and cost-efficient way.”
“Too often, many associations believe there is a disconnect between their public relations message and the political message that their membership and they are giving,” continued Johnson. “This public relations and political operations programs ensures that there is consistency in a way that advances an association’s goals.”
With over 40 years of experience in public relations and trade associations, Strategic Vision, LLC offers the following public relations services for trade associations:
• Publicity Campaigns • Public Opinion Research • Media Relations • Event Planning • Media Kits • Crisis Communications
• Trade Shows • Media Training • Social Media Campaigns • Issue Advocacy • Message Development • Editorial Board Outreach
Strategic Vision understands the legislative and political environment. This separates the company from others. It has worked with trade associations in setting up political operations programs. An association’s members may work hard in their profession, but regardless of dedication and hard work, the bottom line can be decimated by lawmakers who lack a an understanding of a member’s profession. Strategic Vision’s team brings governmental and political expertise to associations in order for them to benefit. The purpose of Strategic Vision’s political operations program for associations is:
• To identify, recruit and support candidates who understand and advocate public policies that promote the interests of an association at the local, state, and federal level
• To oppose candidates who by their actions, words and voting records indicate they are, or will be opposed to the interests of an association’s members
• To collect and analyze data that increases the understanding among an association’s members of the political climate
• To educate members on the policymakers and issues that shape politics
Among the political and governmental services we offer are:
• Voting Records • Grassroots Coalitions • Candidate Recruitment • Opposition Research • Political Polling • Public Education Campaigns • Social Media Campaign • Candidate Recruitment • Candidate Roundtables
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mrobinson[.]strategicvision.biz 
