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NewswireTODAY - /newswire/ -
Darien, CT, United States, 2013/06/11 - Advantage International, a leading sponsorship and brand experience agency, announced the hiring today of Kris Fillon as Associate Creative Director in their Los Angeles office - AdvantageMrktg.com.
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Reporting to Executive Creative Director, Jaime Cabrera, Fillon will lead strategic and creative projects for the agency’s Hyundai Motor America client. “We’re very excited to have Kris join our growing team,” said Cabrera. “He is a well-rounded creative who has worked on big brand initiatives during his career. In addition to being a seasoned creative, he knows brand strategy.”
Fillon will support programs across Hyundai's portfolio of sports, entertainment and lifestyle sponsorships in college football, golf, motorsports, entertainment and others in development.
Fillon comes to Advantage from Walton Isaacson in Los Angeles where he worked on Verizon and Hershey’s. Prior to that he worked at Continuum Innovation, also in Los Angeles, supporting Honda and SC Johnson business. Prior to moving to the West Coast, Fillon worked in New York at What If! Innovation working on blue chip clients PepsiCo, Kimberly Clark, Johnson & Johnson, Unilever, H-P, Masco, McCormick and Hershey’s.
About Advantage International
Owned by Interpublic Group (IPG), Advantage International (advantagemrktg.com) is a leading sponsorship and brand experience agency, specializing in sports, entertainment, lifestyle and cause marketing initiatives on behalf of its corporate clients. Clients include Hyundai Motor America, LG Electronics, AIG and TCS Consultancy Services. Advantage, headquartered in Darien, CT, won the 2013 Ex Award for “Best Activation of a Sports Sponsorship” for the Hyundai “Show Your Loyalty” college football platform.
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tom.haidinger[.]advantagemrktg.com 
