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The Award was received by Mukund Seetharaman, General Manager and Business Head - Gulf, Wipro Limited.
The Frost & Sullivan Product Leadership Award is bestowed upon the company that has demonstrated excellence by continually focusing on innovation, translating customer insights into strong product lines, and showcasing a clear roadmap strategy. Such initiatives enable companies to capture a significant market and mind share, and in the process generate immense visibility with their customers.
Wipro has demonstrated excellence in the managed services products segment, by offering high performance, high detection, and rapid response solutions; and has thus been selected as the Product Leadership Company of the Year by Frost & Sullivan.
In addition to the methodology followed, specific criteria were used to determine the final ranking of competitors in the industry. The Award recipient had to excel in one or more of the following criteria:
• Product features/functionality;
• Innovative element of the product;
• Product acceptance in the marketplace;
• Provision of customer value enhancements;
• Product quality.
Presenting the Award, Y.S. Shashidhar, Managing Director, Middle East, North Africa, and South Asia, Frost & Sullivan, said,"The Middle East managed services market has experienced significant growth over the last five years. Difficult economic conditions following the recent financial crisis have forced local businesses to seek greater cost efficiencies. In order to compete effectively, vendors highlight their product advantages and emphasise on service quality and trustworthiness to fulfill customer needs. Wipro allocates nearly 5 per cent of its annual revenue towards research and development. This emphasis on innovation has allowed the IT giant to introduce five new managed service products, which has helped it gain strong momentum in the managed services market in the GCC. Therefore, Frost & Sullivan is proud to recognise Wipro as the worthy recipient of the Frost & Sullivan Award for 2012 Product Leadership Award in the Middle East Managed Services Market."
Receiving the Award, Mukund Seetharaman, General Manager and Business Head - Gulf, Wipro Limited, said,"We are happy to receive Frost & Sullivan's Product Leadership Award. Middle East is a focus market for Wipro and managed services is one our core offerings which has been adopted by clients across segments. Fixomatic is a comprehensive suite of next generation IT Infrastructure Automation solutions designed to transform our customers' business. This recognition reflects our commitment to innovate and deliver end to end solutions that create measureable value for our clients."
FixOmatic EAP was launched in 2012. It is not a standalone offering, but comes as part of the company's data centre implementation offerings. The service offers complete automation solutions and is fully capable of replacing IT personnel for routine tasks. Furthermore, the solution is constantly evolving; as Wipro has a team of more than 100 staff members working round-the-clock to improve the solution, named as the Predictive Analytics feature.
Moreover, Wipro has developed an innovative element in the FixOmatic EAP - the Self-Healing feature - which detects, prevents, and fixes the problem even before the user notices it! The FixOmatic EAP has solely emerged as the company's biggest growth contributor, as it has generated nearly 40 percent of the company's growth in managed services in the Gulf.
The FixOmatic Endpoint Automation Product is currently a leading product in the market owing to its exemplary qualities. It has allowed Wipro to become the second-largest managed service provider amongst system integrators in the GCC. The company has gained strong momentum in the managed services market in the GCC, with FixOmatic allowing it to experience a steady 35 per cent annual growth.
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