NewswireToday - /newswire/ -
Garden Grove, CA, United States, 2013/01/30 - Shop D&J is excited to announce their launch of their online boutique featuring women’s street chic fashion. “Street chic” fashion is the newest and latest fashion trend and is described as a mix of street wear & contemporary chic fashion - ShopDandJ.com.
Adopted by the likes of celebrity such as Rihanna, Cassie Ventura, Beyonce and Ciara, Shop D&J have created one of the first online shopping destination catering to this particular street chic fashion style.
Street chic style is a bold fashion statement that is effortless, edgy, prerogative yet sophisticated. This style is heavily influenced by the hip hop culture, street wear industry and 90’s fashion. Bold gold accessories, beanies, and snapbacks base caps is a common accessory. This style is also influenced by contemporary chic fashion too; taking high fashion, women’s contemporary fashion cues from Givenchy and fashion muse such as Kate Moss. Mixing high and lows is key is achieving this street chic look and this style very much reflects the person putting it together and wearing it. Anything goes when it comes to putting together an outfit, which makes this, style a constant evolving and is personalize by each individual. Collectively, this style has mass appeal and is becoming a hot fashion trend.
Founders Donna and Joanne Vo, sisters born and raised in the Bay Area stated that this street chic style isn’t just about the clothes or a hot fashion trend; they believe it’s more about the lifestyle that compliments it. Girls who relate to this lifestyle are “independent and bossy” and their mission is to empower and inspire girls and women from all over by providing an online destination that is dedicated to street chic fashion and lifestyle.
Taken from their website,“At Shop D&J, we believe clothes have power. They are the outer shell of who we are. The clothes we wear are an enormously powerful statement that reveals more about us than anything we may say or do. With that being said, we decided to make it our mission to bring forth a collection that will always speak for itself. “
Congratulations to the successfully launch of Shop D&J. Officially launched on December 12, 2012, the potential and growth of this trendy online boutique for women is limitless.
About Shop D&J
Shop D&J (shopdandj.com) is a women’s online boutique specializing in street chic style and clothing. The collection includes edgy, trendy and stylish apparel ranging from accessories, jewelry, earrings, necklaces, belts and tops, sweaters, jackets and dresses for women and young ladies.