Onlineprinters GmbH, one of the largest online print shops in Europe, offers its customers, in cooperation with the climate protection specialist ClimatePartner, the possibility to produce its print products in a climate neutral way. For this purpose, the carbon emissions of every single printing order are accounted automatically and, upon request, offset with the support of internationally recognised carbon offset projects. This certified service (TÜV Austria (Technical Inspection Authority)) has been available since the beginning of 2013 for the customers of the online print shop under the German brand diedruckerei.de and the international brand Onlineprinters in 30 European countries.
"As one of the leading European online print shops, we are aware of our ecological responsibility", says Martin Betz, Technical Operations Manager of Onlineprinters GmbH. The numerous measures in environmental and climate protection include, but are not limited to, consistent recycling of ink and toner cartridges, waste prevention and strict separation of waste, hot water and room heat recovery, FSC® and PEFC certification and various other measures in prepress, production and further processing. In cooperation with the climate protection specialist ClimatePartner, the online print shop onlineprinters.com has further extended its commitment to environmental protection by offering "climate neutral printing support of carbon offset projects".
Climate neutral printing orders easy and transparent
"Based on our operating data, we have accounted the emissions generated in the printing process and thus calculated the carbon footprint of Onlineprinters", Martin Betz explains. For the customer, the emissions incurred with every single printing order are automatically and individually accounted and shown in the online shop. "The customer can decide about the climate impact of his printing order himself", says Betz. "At the touch of a button", he can offset the accounted emissions by the ClimatePartner process certified by TÜV Austria by means of internationally recognised climate offset projects. "The extra costs for the offsetting come to only about 0.9 percent of the production costs, which demonstrates the high standard of Onlineprinters corporate environmental protection", says Betz.
Customer certificate and logo certify climate neutral printing
Climate neutral printing is an added value that can be disclosed to the customers of the online print shop in the form of individual certificates. For maximum transparency, an individual ID number and a QR code are generated with every climate neutral printing order. All information regarding the relevant carbon offsetting is available in an online statement comprehensible to anyone. The customer can download his certificate confirming the offsetting of greenhouse gases through additional climate protection measures. In addition, the print ID logo "ClimatePartner climate neutral" is available for download from a logo generator and can be integrated into the printing data. Convenient: colour, language and type of file can be generated individually. "This is an important service for our business customers who wish to furnish evidence within the framework of their compliance guidelines that they use climate neutral print products", says Betz.
Climate neutrality as a contribution to climate protection
The mechanism of carbon offsetting applies to carbon emissions that cannot be avoided or reduced in the production process: according to the principle of climate neutrality, emissions that are generated in one place can be offset in another location of the planet with the support of recognised carbon offset projects that effectively reduce greenhouse gas emissions. For offsetting the carbon emissions generated in the respective printing order, the customer of the online print shop onlineprinters.com can presently select either a hydropower project in Indonesia, a forest protection project in Mozambique or a wind energy project in Turkey. "We see climate and environmental protection as a challenge and a chance to seek new economical paths towards finding ecologically sustainable developments, and to consistently implement them. With ClimatePartner, we have found the right partner to expand our commitment and to enable our customers to buy climate neutral products", explains Martin Betz, Technical Operations Manager of Onlineprinters GmbH. Moritz Lehmkuhl, Managing Director of ClimatePartner, adds: "We are currently experiencing a clearly increasing demand for climate neutral products. To this end, climate protection must be made possible with minimum extra costs and effort in daily business. The German Onlineprinters GmbH has met these requirements in an exemplary manner."
Founded in 2006 and headquartered in Munich, the climate protection specialist has associated companies in the USA, Japan, Austria, Switzerland, Greece, and Armenia. ClimatePartner delivers individual climate protection solutions for more than 1,000 customers from all over the world, mainly consisting of large and medium-sized companies. The climate protection specialist is certified by the technical inspection authority (TÜV Austria) as a provider of IT solutions for carbon accounting and offsetting. ClimatePartner works closely closely with environmental organizations and is a member of various international committees. For more information, go to climatepartner.com
Caption: Presentation of certificate: With Moritz Lehmkuhl (left), Managing Director of ClimatePartner, Martin Betz, Technical Operations Manager of Onlineprinters GmbH, has found the right partner for expanding the climate protection commitment of the online print shop and offering climate neutral print products to customers all over Europe.
About Onlineprinters GmbH
Onlineprinters GmbH (onlineprinters.com) is one of the largest European online print shops. The German enterprise has a staff of 350 and serves 30 countries throughout Europe via online shops. In its PSO-certified production department, all print products are produced in premium offset quality and in flexible digital printing technology. "Processing print orders personally and quick delivery" is what business customers want. They order the whole range of print products in the online shop, including business cards, stationery, flyers, postcards, posters, adhesive-bound catalogues, saddle-stitched brochures and large-format advertisement systems, and even upload their print data themselves.