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NewswireTODAY - /newswire/ -
Murray, NE, United States, 2012/12/07 - Fort Burns Brewery (FBB) turns to an alternative source of raising money to help jumpstart their new business. With just 30 days to fund, the process is testing the online fundraising model and their sanity - FortBurnsBrewery.com.
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FBB is turning to the Internet to help raise money for their start up costs. As anyone knows, fundraising is the first major obstacle to get any business going and this brutal economy doesn’t make their task any easier. Entrepreneurs are forced to become more creative in their tactics and this has lead to the popularity of sites such as Kickstarter.com
As FBB is changing the brewery scene, Kickstarter.com has changed the face of funding for these businesses. Kickstarter uses the power of the crowd to fund a range of projects. In line with their guidelines, users have a set number of days to raise all the funds, or the project receives nothing. The Fort Burns campaign has a 30-day fundraising window, from start to finish. If the allotted budget isn’t raised before December 19, all pledges are cancelled and the brewery will not be funded. Why did the new brewery decide to use this method of funding? Co-Founder Robby Burns noted,“To be able to spread the word about what our company is doing, quickly, and online; to a lot of people and to keep control of our future without selling out.” An added advantage for the users is Kickstarter’s merchant partner Amazon.com, which enables each project the convenience of receiving funds from anywhere in the world.
FBB plans on opening a brew pub by the Pasco Airport in their home state of Washington. The brewery will have their refreshing IPA, Pale Ale and Kolsh on tap year round. Five other taps will also have new beers available. And there will be one tap dedicated to local home brewers. Their brews will also be available in bottles and kegs in various bars, restaurants and stores. “We are tired of all the bland chain restaurants that are in the Tri-Cities. We want to help change that. Our kitchen will be a pop-up restaurant, available for any qualified chef or caterer to use” said Robby Burns. A pop-up restaurant is one of the newest trends in the dining industry. They’re temporary restaurants that are a great way for new chefs to get their name out or established chefs to try new recipes without the high risk that comes with a full-fledged restaurant. A passion for their community is best explained by partner and Co-Founder, Kevin Fort. “We love our community and want to make it better. That’s why we have the 1% rule”. Every month customers will be able to vote on one of three charities on the Fort Burns website. At the end of the month the winner will receive 1% of their net profits, hence the 1% rule.
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