|
Based in China – close to Beijing’s 798 Art District, Danle Ding is a woman’s’ wear brand targeting international, independent and successful women between the age of 28-45.
The philosophy of Danle Ding is about you - who stand on your ground, believe in your way of living and make life value choices. Each design reflects an identity – that makes you stand out among others, your matured desire for Uniqueness, Will power, Adventure, Freedom and Style.
“Life Choices – AW2013 Collection” offers unique draped looks, elegant meanwhile powerful, class and yet comfortable to wear.
Life is about choices!
The collection is inspired by our own personal journey during the past decade in pursuit of higher education in Europe, career development in Shanghai and enrichment of our family lives. This journey today culminates into starting up of our own design studio and the launch of first collection – Life Choices!
Black, brown, red and grey form the colors of autumn in the design while cashmere, silk, wool, cotton and man-made leather are often used to present our idea.
In effect, Danle Ding collections reflect the outstanding, look and image of our brand with raw fringes, undone finishing in multiple wearable methods. Sustainable ideas that can be easily found on our items reinforce our brand identity.
The Danle Ding brand was conceived in the Fall of 2011, in the artistic environment of 798 art zone in Beijing, China. The design and production team all have overseas study or work experience, multi-cultural background with passion for excellence and professional work attitude.
"Vision AW13" is Northern Europe’s premiere trade fair and fashion event that takes place along-side Copenhagen Fashion Week in the wonderful city where H.C Anderson’s “Little Mermaid” resides.
Danle Ding is the first ever China based designer to join the event and the Copenhagen Fashion Week between Jan. 31-Feb 02 2013 is all set to receive a special gift from China – A design created in China for Scandinavia.
|