The economic downturn has prompted many Asian governments to invest or plan in sustainable economic activities. Green technologies, particularly in the environmental and building sector, have been identified as long-term catalysts of economic growth.
New analysis from Frost & Sullivan (environmental.frost.com), Green Excellence Country Benchmarking in Asia-Pacific, finds that in 2010, Singapore had the highest green excellence performance score of 0.813 and Indonesia came in last with 0.207.
The issue of sustainable development has gained currency not only throughout Asia Pacific but all over the world. Global trends such as population growth, industrialization, climate change, water scarcity, increasing solid waste output, and other environmental concerns have escalated the demand for green technologies and services.
High-income countries in the region are the most enthusiastic adopters of green initiatives; however, some of them are also among the biggest carbon dioxide emitters in the world. Developed countries such as Singapore are drawing international participants, while other developed countries such as Japan and South Korea are witnessing strong domestic competition.
"Singapore, Australia, and New Zealand are relatively stable and open economies," said Frost & Sullivan Research Manager Melvin Leong. "These countries, with their substantial domestic expertise and need for niche applications and return on investments in the public sector, attract green technology suppliers with financial and technology strengths."
Although Japan and South Korea are considered developed markets with significant technology innovation and adoption, they are also among the markets with the most challenging entry barriers. Most participants are hindered by language and cultural barriers in these two countries.
Meanwhile, middle-income countries are battling insufficient funding, transparency issues, focus on low-cost technologies, and bureaucratic inefficiency in the development of environmental markets. Nonetheless, they provide ample scope for long-term growth.
Malaysia and Thailand are emerging markets and have not invested substantially in green technologies but they have considerable potential. Finally, Vietnam, the Philippines, and Indonesia hold great promise as there is ample need for green market investments.
"Companies with turnkey capabilities, local knowledge, and partnerships with local companies are most likely to succeed in countries such as Singapore, Australia, and Japan," noted Leong. "As complex market entry barriers are the norm in middle-income countries such as Indonesia and Vietnam, companies with the right mix of pricing, technology offerings, and concrete long-term investment plans are best poised for success."
If you are interested in more information on this research, please send an email to Donna Jeremiah, Corporate Communications, at djeremiah[.]frost.com, with your full name, company name, title, telephone number, company email address, company Website, city, state and country.
Green Excellence Country Benchmarking in Asia-Pacific is part of the Environmental Growth Partnership Services program, which also includes research in the following markets: Water and Wastewater Treatment Solutions in Food and Beverage Industry in Asia Pacific, Water and Wastewater Treatment Solutions in Power Industry in Asia Pacific, and Ballast Water Treatment Market in Asia Pacific. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.
About Frost & Sullivan
Frost & Sullivan (frost.com), the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants.
Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.
The Integrated Value Proposition provides support to our clients throughout all phases of their journey to visionary innovation including: research, analysis, strategy, vision, innovation and implementation.
The Partnership Infrastructure is entirely unique as it constructs the foundation upon which visionary innovation becomes possible. This includes our 360 degree research, comprehensive industry coverage, career best practices as well as our global footprint of more than 40 offices.
For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?
Contact Us: Start the discussion | Join Us: Join our community | Subscribe: Newsletter on "the next big thing" | Register: Gain access to visionary innovation
Green Excellence Country Benchmarking in Asia-Pacific / P5DA-15
Jessie Loh, Corporate Communications – Asia Pacific
P: +65 6890 0942 / F: +65 6890 0988 - E: jessie.loh[.]frost.com.