NewswireToday - /newswire/ -
Plano, TX, United States, 2012/02/06 - MutualMind, Inc., an industry innovator in social media intelligence and management technologies, announced today the appointment of Steve Perkins to the company’s Technology Advisory Board - MutualMind.com.
Steve will advise and help steer the company’s enterprise-level social media innovation efforts as it continues to expand its award-winning platform.
“Because of my complete confidence in the technology and the management team, I’m happy to help advance MutualMind’s on-going product leadership in the field of social media analytics and engagement”, stated Steve Perkins. “With new global partnerships and major brands coming on board every week, the management team, employees and I expect 2012 will be a break-out year for MutualMind.”
Steve Perkins brings a wealth of entrepreneurial expertise to his role as a member of the Technology Advisory Board at MutualMind. He has also held a variety of management positions in the software industry over the past 38 years including being a founder of Sterling Commerce, serving as President of the Communications Software Group until its sale to SBC in 2000.
While at University Computing Company (UCC) Steve helped lead the development of software products that ultimately became critical to the infrastructure of virtually all Fortune 500 companies.
More recently, at T. Boone Pickens' prestigious BP Capital Ventures, Steve was responsible for evaluating the investment quality of non-traditional energy technologies where he was a minority investor in, and took an active role with several of these companies.
“The time is right for adding an advisor of Steve Perkins’ caliber to MutualMind’s leadership,” added Babar Bhatti, MutualMind Co-founder and CEO. “We’re looking forward to Steve’s making a significant contribution to our company’s future.”
About MutualMind, Inc.
MutualMind, Inc. (mutualmind.com) is a social media intelligence and management system that enables businesses to monitor as well as promote brands and optimize customer relationships on social networks while providing actionable analytics and insights to increase social media ROI. The functionality of this platform can be used for a myriad of business applications including: measuring market receptivity to products or services, tracking consumer or political sentiment, reputation/crisis management, generating sales leads, benchmarking versus competitors, and customer relationship management to name a few.
MutualMind, Inc., an Alcatel-Lucent ng Connect Innovation Partner, is privately held and based in Plano (North Dallas), Texas.