Developed by Plasticum Group, a leading European manufacturer and designer of innovative plastic packaging solutions, CLUBE is a one piece squeezable tube with an integrated closure and in-mould label (IML) that cuts material usage by up to 40%. CLUBE is unique in enabling all three elements to be produced in one single bi-injection moulding production step, instead of the traditional three, for more efficient production and a series of knock-on productivity, design and environment-related benefits.
Borsoft SL600MO was created specifically by Borealis, a leading provider of chemical and innovative plastics solutions, for this project. Tailored to meet the needs of the production process and the tube, the grade was optimised for outstanding flowability, good flexibility, excellent contact transparency and outstanding environmental stress crack resistance (ESCR).
The material’s excellent flow and easy processing characteristics enable the formation of a soft tube body capable of supporting an integrated closure. From a sustainability perspective, potential elimination of the tube shoulder creates significant savings in material usage. Less waste and rejections occur, and the PP tube and cap material are fully recyclable.
As a result of the simplified production process, downstream equipment investments are significantly lower and, importantly, production cycle time and therefore energy usage can be substantially reduced. The flexible system and easy changeovers of colours and labels allow for short lead-times and economic production even with small-run customer projects.
The all-in-one closure and tube construction offers unlimited design differentiation possibilities to brand owners. Injection moulding allows more flexibility of tube shape, for example, two chamber, oval, square or triangle shape, combined with the high quality imaging of in-mould labelling. Silver contour and metallic surfaces as well as the use of bi-colour are among the creativity options available to designers.
Additional partners in the CLUBE development process were machinery and moulding specialists Engel, Otto Hofstetter AG and Beck Automation.
“We are always looking for new opportunities to push the boundaries of design and functionality in the packaging solutions we offer for the personal care market, preferably in combination with cost-effective intellectual manufacturing processes,” comments Rian Stegeman, Chief Technology Officer, Plasticum Group. “Our long and trusted relationship with Borealis enabled us to find the right material to achieve an effective tube and closure combination that follows a sustainable approach for ourselves and our customers, in opening up new dimensions in the world of cosmetics.”
Jean-Christophe Janssens, Borealis Key Sales Manager, adds,“Borsoft SL600MO takes Borealis into the new application area of squeezable PP cosmetics tubes with a step change offering in performance, short lead times, and sustainability. Such a development is fundamental to our commitment to add value across the packaging value chain and is only possible when close co-operation and knowledge-sharing takes place between all partners.
“With the cosmetics segment holding the largest market share within the continually growing European tube market, we look forward to supporting the packaging industry to further explore the potential of what can be achieved.”
Borealis Business Unit Moulding
Borealis moulding business specialises in supplying advanced polyolefin plastics for injection and blow moulding processing technologies. Through leading technologies such as Borstar and BNT (Borealis Nucleation Technology) and a product portfolio for a wide range of applications such as bottles, thin wall packaging, caps and closures, transport packaging, houseware and healthcare, we have established over 50 years a leading position on the moulding market across Europe, the Middle East and Asia. We believe that customer-driven innovation is the only way to achieve and sustain progress.
Borealis and Borouge
Borealis is a leading provider of chemical and innovative plastics solutions that create value for society. With sales of EUR 6.3 billion in 2010, customers in over 120 countries, and around 5,100 employees worldwide, Borealis is owned 64% by the International Petroleum Investment Company (IPIC) of Abu Dhabi and 36% by OMV, the leading energy group in the European growth belt. Borealis is headquartered in Vienna, Austria, and has production locations, innovation centres and customer service centres across Europe and the Americas.
Through Borouge, a joint -venture between Borealis and the Abu Dhabi National Oil Company (ADNOC), one of the world’s major oil and gas companies, the company’s footprint reaches out to the Middle East, Asia Pacific, the Indian sub-continent and Africa. Established in 1998, Borouge employs approximately 1,600 people, has customers in more than 50 countries and its headquarters are in Abu Dhabi in the UAE and Singapore.
Building on Borealis’ unique Borstar® technology and their more than 50 years experience in polyolefins, Borealis and Borouge provide innovative, value creating plastics solutions for the infrastructure (pipe systems and power and communication cables), automotive and advanced packaging markets. In addition, Borealis offers a wide range of base chemicals from melamine and fertilizer to phenol and acetone.
Today, Borealis (borealisgroup.com) and Borouge (borouge.com) have a manufacturing capacity of over 5.4 million tonnes of polyolefins (polyethylene and polypropylene) per year having recently completed a 1.5 million tonne capacity expansion in Abu Dhabi. The Borouge 3 plant expansion will be completed at the end of 2013 with a further capacity of 2.5 million tonnes per year (t/y) being fully operational in mid-2014. The companies continue to invest to ensure that their customers throughout the value chain and across the globe, can always rely on product quality, consistency and security of supply.
Borouge and Borealis are committed to the principles of Responsible Care® and proactively contribute to addressing the world’s water and sanitation challenges through their Water for the World™ (waterfortheworld.net) initiative.
Borsoft and Water for the World are trademarks of the Borealis group.
Borstar is a registered trademark of the Borealis group.
CLUBE is a registered trademark of Plasticum Group.