Open2America, a communications and media relations agency with an international reach, has just launched CES PR program packages, designed to ensure exhibitors maximize their trade show investment with increased visibility. Specialized in PR campaigns for the American market, Open2America now offers three month programs designed for high-tech clients exhibiting at CES 2012.
CES, the largest consumer electronics trade show in the world, is a launch pad for international companies to reveal new and innovative products. With consumer electronics a fast and evolving industry, standing out at this colossal event is a challenge CES exhibitors are confronted with every year.
Open2America, specialized in high-tech PR, has been an active participant in the CES for several years. Thanks to established relationships with the journalists and analysts covering this important event, the Open2America team is well positioned to increase visibility and book press interviews for their clients exhibiting at CES.
Most importantly, the three-month program allows clients to maximize PR opportunities surrounding the CES without making a long-term commitment. With the current state of the economy, companies are apprehensive about long-term spending, marketing and PR expenses included.
“With the economic uncertainty we have all seen over the past year, budgets are tight and many companies are reluctant to engage in long-term contracts. We are ready to provide these companies with the punctuated PR they require to make the most of their trade show investment. From writing press material to media training, booking interviews and hosting these interviews at CES, Open2America now offers a complete PR program which will bring clients the increased visibility they require,” explains Dalyce Suanez, VP Open2America.
The Open2America CES PR programs are ready to kick-off immediately. For more information, please contact Dalyce Suanez at d.suanez[.]open2america.com.
Created in 2006, Open2America (open2america.com) is a global communications agency with offices in Europe (Open2Europe, created in 2000) and China (Open2China, created in 2010). The agency’s objective is to support businesses looking to launch or develop their activities in these regions by offering them a complete range of tailored communication services, including: PR, media training, digital communication, media buying and corporate communication.
Positioning itself as a business development partner, this global communications agency benefits from its international presence and in-depth local market knowledge to offer clients strategic consultancy with a multicultural approach. The agency’s expertise is focused within the following sectors: consumer goods and services, sustainable development, new technologies, health & beauty, and tourism.
More than 100 companies currently work with Open2America, Open2Europe and Open2China and the agency employs over 70 consultants from 25 different nationalities.