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Online e-Tailer Rosso-e Takes the Guesswork Out of Interior Design - Atlanta-based Rosso-e isn’t just another shopping cart - it’s the do-it-yourself interior designer. Launched earlier this year, the online retailer offers a unique shopping experience, featuring a variety of home décor products
Online e-Tailer Rosso-e Takes the Guesswork Out of Interior Design

 

NewswireToday - /newswire/ - Austell, GA, United States, 2006/10/26 - Atlanta-based Rosso-e isn’t just another shopping cart - it’s the do-it-yourself interior designer. Launched earlier this year, the online retailer offers a unique shopping experience, featuring a variety of home décor products.

   
 
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Whether shopping for a hand-tufted area rug or a contemporary table lamp, Rosso-e features a variety of products from manufacturers such as Miliken and Central Oriental, priced as much as thirty percent below retail. The e-tailer currently features a variety of rugs for every room in the home, including designs for children’s rooms, dining and living rooms, as well as collegiate and seasonal styles in various sizes and constructions.

Rosso-e also helps take the guesswork out of room design. Its virtual decorating tool, “Constant Decorator,” allows do-it-yourself designers to mix and match products and design their room before making a purchase. Currently, consumers can drop any of the rugs featured on the site into one of four pre-set room scenes, and then match furniture, wall and window colors and flooring to complete any look. As other products are added to the site, they will also be available in “Constant Decorator.”

Partners Sam Murthy and Marci Troutman combined their extensive home improvement and eCommerce backgrounds to enhance the online home décor shopping experience. “In the coming weeks, Rosso-e will feature a variety of other home décor items, including thermocast sinks, lamps and accessories,” says Troutman. “Customers will actually be able to decorate an entire room with our products, and have their purchases shipped directly to their homes at a fraction of the cost of other retailers.”

Future plans for the site also include design tips from professional designers and the ability for consumers to upload images of their own rooms to decorate. All product categories and features will be complete by the end of 2007.

About Rosso-e

Launched in Spring 2006, Rosso-e (rosso-e.com) is an online furniture retailer based in Atlanta, Ga. Offering a unique shopping experience, Rosso-e features quality home décor and accessories, including such manufacturers as Miliken, Central Oriental, Tradeam, Joy Carpets, and Nouri.

 
 
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Written by / Agency / Source: Segue Marketing Solutions

 
 

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Online e-Tailer Rosso-e Takes the Guesswork Out of Interior Design

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