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Madrid, Spain, 2011/10/10 - October 2011 Born a new Company dedicated to Video Mapping, MAPP3D. Video Mapping, is called to become the urban future of advertising - Mapp3D.es.
The work with stereoscopic images and sounds easily attract the interest of the public so, if we add to this, the creativity with which the ideas are shown, the result is really promising for advertising.
The application of new technologies to artistic expression sometimes produces surprising results. That is the case of Video Mapping.
The video mapping is a technique that projects images onto real surfaces, usually unanimated, to obtain 3D motion effects, giving as a result a spectacular performance.
We are sure that this new technique will enable us to give an unprecedented originality to any show or brand events
Mapp3d is company settled in the field of Lighting, Video Content Creation and Stands Design.
With years of experience in Lighting and Sets designs, They decided to train and specialize their activity on such an impressive and novel technique: the Video Mapping Projection.
The company activity is Facades Video Mapping projection such as Video Mapping Sets for Clubbing and Indoor and Outdoor Events like Theatres, Live Concerts, Festivals, ... all using this new Technique, Video Mapping
The company are currently working with the merge of Video Mapping with Kinetic technology; it'll allows them to control Mapping content through the movement of people while performing in front of the camera.
Few years ago Clubbing emerged as a new facet of Video Mapping due to the continuous development suffered by this artistic visual technique.
The French group Exxyzt created for the first time a visual spectacle for the DJ Etienne de Crecy, giving the green light to countless animated cubic structures by the technique of mapping that also manages to synchronize, this 3D cube show, with the music of the club, creating a visual spectacle that cannot lack in any major clubs worldwide.