Global interactive marketing provider ExactTarget announced today that its record-setting global growth earned the company placement in the annual Inc. 5000 listing of America’s fastest growing companies for a historic sixth consecutive year.
On the heels of posting 52 percent year-over-year growth in the first two quarters of 2011, ExactTarget earned the Inc accolade with 180 percent growth over the past three years with revenue increasing from $48 million in 2007 to more than $134 million in 2010.
“Interactive marketing and ExactTarget continue to experience rapid growth, as marketers move dollars from offline marketing channels and adopt our cutting-edge technology to connect with consumers in real time across email, mobile, social media and the Web,” said Scott Dorsey, ExactTarget’s chief executive officer and co-founder. “Our market-leading growth in the first half of 2011 and our sixth consecutive inclusion in the Inc 5000 reflect our increasing ability to provide marketers with the team and technology to deliver unprecedented return on their marketing investment.”
Founded in 2000, ExactTarget has become the largest privately held interactive marketing provider powering email marketing and cross-channel marketing campaigns for the world’s leading brands. Headquartered in Indianapolis, the company now employs more than 1,000 worldwide across the United States, UK and Australia.
“Interactive marketing has come a long way in a short time. It has grown digital properties to the largest businesses in the world, turned centuries old media and agency models upside down, and now represents 15% of all advertising spend,” wrote Shar VanBoskirk, vice president and principal analyst at Forrester Research, Inc. in her April 2011 report entitled “The Future Of Interactive Marketing.”
Forrester Research named ExactTarget a “leader” in email marketing and awarding the company a perfect 5 of 5 in the Customer Category of “The Forrester Wave: Email Marketing Service Providers Q4 2009” (December 2009) report. In evaluating the Spring 2009 version of ExactTarget’s technology, the independent research firm found ExactTarget to be the only email service provider to score a perfect score in the Customers Category, noting “with high satisfaction scores and online community, ExactTarget can successfully meet marketers’ complex business needs.”
ExactTarget’s record growth and sixth consecutive appearance on the Inc 5000 follows the Wall Street Journal naming ExactTarget one of the most promising venture-backed companies in America in the publication’s “Next Big Thing” list. In the past year alone, ExactTarget has garnered a host of awards and accolades including:
- Deloitte Technology Fast 500 (fourth appearance in past five years);
- American Business Awards Executive of the Year (Computer Services) – Scott Dorsey, ExactTarget CEO and cofounder
- ‘Innovation of the Year’ by TechPoint for the ExactTarget Interactive Marketing Hub™;
- Best Places to Work in Indiana for the fifth consecutive year; and
- Indiana Chamber of Commerce HR Professional of the Year - ExactTarget’s Sr. VP of Human Resources Todd Richardson.
ExactTarget (exacttarget.com) is a leading global provider of on-demand email marketing and interactive marketing solutions. The company’s software as a service technology provides organizations a single platform to connect with customers via triggered and transactional email, integrated text messaging, landing pages and social media. Supported by collaborative global services teams, ExactTarget’s technology integrates with more sales and marketing information systems than any other in the industry, including Salesforce.com, Microsoft Dynamics CRM, Omniture and Webtrends among many others. ExactTarget’s software powers permission-based multi-channel communications for thousands of organizations around the world including Expedia.com, Papa John’s, CareerBuilder.com, Gannett Co., Inc., The Leukemia & Lymphoma Society, The Home Depot and Wellpoint, Inc. For more information call 1-866-EMAILET.