The implementation of strict legislation enforcing the use of protective clothing and the surveillance of industries to ensure compliance with the law are attracting increasing numbers of personal protective equipment (PPE) manufacturers to this market.
New analysis from Frost & Sullivan (chemicals.frost.com), Brazilian Industrial Protective Clothing Markets, finds that the market earned revenue of $1.85 billion in 2008 and estimates this to reach $2.51 billion in 2015.
To stay afloat in this market, end users often tend to resort to price wars instead of competing on comfort and quality. As the market is highly price sensitive, even a slight increase in price could result in substantial loss of business.
"Companies should reassess their production processes to decrease fixed and variables costs, and thus try to compete for greater market share," says Frost & Sullivan Research Manager Alessandra Lancellotti. "They could also offer a large portfolio of products, as companies prefer a single supplier for all their PPE needs."
All the end-user segments are expected to expand in the coming years and with them, the demand for personal protective clothing. For instance, the impressive progress in the energy industry bodes well for the country and creates a parallel need for PPE. Events such as the World Cup and the Olympics also generate investment opportunities for market participants to cash in on the spurt in demand for protective clothing.
"The Brazilian industrial protective clothing market grew by 11.0 percent in 2010," notes Lancellotti. "This rate of development will be higher than Brazil's expected gross domestic product (GDP) for the same year (5.0–6.0 percent), according to the Brazilian Institute of Statistics."
Participants will also be well served by constantly adopting the latest technology for treated cotton and imported fibers.
As the global leader in agri-business and a pioneer in developing bio energy, which are some of the biggest end users of personal protective clothes, Brazil could be a happy hunting ground for companies that wish to invest in this market. Large foreign and national investments in these areas will ripple into the protective clothing market and eventually, enable the market to expand.
If you are interested in more information on this study, please send an email to Tatiana Brull, at tatiana.brull[.]frost.com, with your full name, company name, title, telephone number, company email address, company website, city, state, and country.
Brazilian Industrial Protective Clothing Markets is part of the Chemicals & Materials Growth Partnership Services program, which also includes research in the following markets: personal protective equipment, construction chemical, paints and coating, and agriculture chemicals. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.
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Brazilian Industrial Protective Clothing Markets / N8C1