PRTODAY / NewswireToday Free press release distribution service network

More news: Retail/Wholesale
Written by / Agency / Source: Usography

Check Ads Availability|e-mail Article

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Usography Releases 'Summer 2011 Retailer UX Audit' - Usography published the
Usography Releases 'Summer 2011 Retailer UX Audit'


NewswireToday - /newswire/ - Athens, GA, United States, 2011/07/26 - Usography published the "Summer 2011 Retailer UX Audit," which evaluated 100 top retailers on the number of UX features found on their primary e-commerce websites in July, 2011 -

Your Banner Ad Here instead - Showing along with ALL Articles covering Retail/Wholesale Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


'Summer 2011 Retailer UX Audit' Released by Usography

Usography, a user experience strategy agency for top retailers, today released the Summer 2011 Retailer UX Audit. The Audit reflects retailers' efforts to introduce features that will make shopping easier, more effective, and more engaging on their e-commerce websites.

“The UX Audit gives retailers an objective competitive benchmark in the area of user experience feature sets," said Paul Bryan, Director of User Research and Design Strategy for Usography.

To create the Audit, Usography reviewed the e-commerce websites of 100 top retailers in Summer 2011. Retailers were assigned a total score based on the presence or absence of 30 user experience design features, which were derived from a comprehensive review of retail industry best practices.
Of the 100 retail websites reviewed, and tied for first place, with 16 out of 30 possible points. made the most dramatic improvements in terms of UX features of all the 100 retailers. Walmart went from a score of 8 out of 30 to a score of 15 out of 30 in just one quarter. Features added include: Facebook Like, Social Media Sharing, Customer Images of Products, and Order Online/Pickup in Store. The full list of criteria are presented in the Audit, as are the scores of all 100 retailers, and links to screen captures of all of the retailers' product pages.

"In Usography's research with customers of many top retailers, we have found that the user experience of a website can make the difference between a sale and abandonment for a competitor's site," Mr. Bryan said. "If this happens over thousands or even millions of customers, then we're talking about a sizeable amount of lost revenue due to user experience deficiencies."

Mr. Bryan continued,"As UX strategy consultants, we're not trying to imply that the total number of UX features is in any way a measure of a successful UX strategy. Developing a winning UX strategy requires an intensive analysis of many internal and external factors. Usography considers such factors when conducting research and strategy engagements for our retail clients. The UX Audit is one small part of the work that goes into a UX strategy, and we choose to give that work away as a means of familiarizing retailers with our UX research and strategy consulting practice."

The Retailer UX Audit is the basic free version of more extensive competitive and best practice reports produced by Usography in the area of multichannel retail. More detailed reports are available on a monthly or quarterly basis, filling the need for an inexpensive way for all team members and executives to stay current in the state of the art of digital retail user experience. Contact Usography for pricing information.

The Retailer UX Audit, with links to screen captures of the product pages of all 100 top retailer sites, can be found online at

Your Banner Ad Here instead - Showing along with ALL Articles covering Retail/Wholesale Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


Written by / Agency / Source: Usography


Availability: All Regions (Including Int'l)


Traffic Booster: [/] Quick Newswire Today Visibility Checker


Distribution / Indexing: [+]

# # #
  Your Banner Ad showing on ALL
Retail/Wholesale articles,
CATCH Visitors via Your Competitors Announcements!

Usography Releases 'Summer 2011 Retailer UX Audit'

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

Publisher Contact: Paul Bryan - 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Usography securities in any jurisdiction including any other companies listed or named in this release.

Retail/Wholesale via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Read Latest Articles From Usography / Company Profile

Read Retail/Wholesale Most Recent Related Newswires:

Retail IT Specialist Detego Launches New Software for Omni - Channel Retailing
Online Grocery Store Somaya’s Kitchen Launched in the United Kingdom
Author & CEO of Market Viewpoint, Angela Megasko Presents At MSPA-NA’s Annual Shopperfest in Las Vegas, Nevada
Oracle and Snapchat Measure Impact of Snap Ads On Sales in Stores
Russian Grocery Leader O’KEY Selects JDA to Drive Higher Sales and Profits
Rose Pharmacy Leverages JDA Merchandise Management System to Improve its Customer-centric Focus
RAANGE Interactive Secures One Million Customer Leads in 6 Months for Retailers
ARCH Design Relocates to 30,000-Square-Foot Facility
Azoth Analytics Releases 2015-2020 Global Handbags Market Trends, Opportunities and Forecasts
spexGrip Introduces Innovative Glasses Holder
Belle Lingerie Celebrates 10 Years of Online Trading
iControl Recognized as One of the Best Entrepreneurial Companies in America by Entrepreneur Magazine
Aurorae Launches Aqua Division with Sport & Swim Towel Line
Sinesy Unveils First Fashion Buying Digital Solution - PickTOUR
Visionet and Mowingo Partner to Bring Next Generation Mobile Engagement to Retail

Boost Your Social Network
& Crowdfunding Campaigns

NewswireToday Celebrates 10 Years in Business



Visit  Demyk Lightmod Products, Inc.

  ©2016 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (